Easily capture leads with Instapage’s online form generator for Sales & Marketing

Craft Sales & Marketing-specific forms with our online form builder without learning how to code. Connect your workflow with various CRMs, email, and marketing apps. Sign up for a free trial to discover all features.

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Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages

Boost results through landing page optimization

Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages

Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages

Improve alignment across your creative team

Improve alignment across your creative team sidebar

Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Create forms with drag-and-drop interface

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Getting started with the online form generator for Sales & Marketing

Instapage's Form Builder is a robust online form generator for Sales & Marketing that helps streamline data collection and foster communication with potential leads. This guide will walk you through the initial steps to set up your forms effectively.

How to create your first form using Instapage

Log in or create a free Instapage account, and start with a complimentary 14-day trial.
Enter your company details, invite teammates, and set permissions for collaboration.
Navigate to your Dashboard, and click on Assets -> Forms -> Create Form.
Begin creating your form from scratch by renaming it and customizing its appearance.
Use the ADD FIELD menu on the left bar to drag and drop the desired fields. You can choose from single or multi-line text, email, dropdown, radio buttons, and more.
Tailor your fields and set up your form with FORM Settings and FORM Style options found in the right sidebar.
Click Save, then add your form to the landing page to enhance your data collection efforts.

By following these steps, you'll be able to leverage Instapage's Form Builder to create stunning forms that drive conversions. Sign up today and experience the advantages of an effective online form generator for Sales & Marketing.

Get more conversions with online form generator for Sales & Marketing

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

Frequently Asked Questions

What is an online form generator for Sales & Marketing, and how does Instapage's Form Builder stand out?

An online form generator for Sales & Marketing allows businesses to create custom forms for lead generation, customer feedback, and more. Instapage's Form Builder stands out with its user-friendly interface, extensive template library, and built-in optimization tools, enabling marketers to create high-converting forms quickly and efficiently without any coding.

Can I integrate Instapage's Form Builder with my existing tools?

Absolutely! Instapage's Form Builder is designed to integrate seamlessly with a variety of popular marketing tools and CRM systems. This ensures smooth data flow between your form submissions and marketing platforms, providing a streamlined experience that enhances your sales and marketing efforts using the best online form generator for Sales & Marketing.

How can I optimize my forms for higher conversions?

Instapage’s Form Builder includes powerful features to help optimize your forms, such as A/B testing and heatmaps. By experimenting with different form layouts and tracking user interactions, you can iteratively enhance your forms to maximize conversions, making it one of the best online form generators for Sales & Marketing.

What kind of support can I expect when using Instapage's Form Builder?

Instapage offers excellent customer support, including live chat and comprehensive documentation, to assist you at every step. Whether you have a question about creating forms or need help with integrations, you’ll find resources and support to guide you, setting Instapage apart as a reliable online form generator for Sales & Marketing.

Is it easy to collaborate on form design with my team?

Yes! Instapage’s Form Builder provides collaboration features that make it easy for your marketing team to work together on form design and revisions. You can share forms, provide feedback in real-time, and make edits collaboratively, enhancing your team’s productivity while using one of the top online form generators for Sales & Marketing.

What pricing options are available for Instapage's Form Builder?

Instapage offers flexible pricing plans to accommodate businesses of all sizes, with options that provide varying levels of features and capabilities. Whether you're a small business or a large enterprise, you can choose a plan that meets your needs while leveraging the powerful capabilities of their online form generator for Sales & Marketing.

How to online form generator for Sales & Marketing

As a marketer, creating effective marketing strategies is challenging without a comprehensive understanding of your customers. The initial step towards this is collecting customer data, essential for fostering successful relationships. One common method is through a signup form, but with numerous options available, it can be daunting to choose the right one that integrates well with existing marketing apps. At SimplyCast, we offer a versatile form editor that caters to various needs and seamlessly integrates with many platforms, allowing effortless data transfer. Our marketing automation suite enables the creation of beautiful, straightforward forms or complex ones requiring detailed information. Utilize our user-friendly drag-and-drop editor, embed the code on your website, and begin gathering the necessary customer data efficiently.