An easy way to generate creative online form

Unleash your creativity and capture leads more effectively with Instapage's Form builder. Generate creative online forms with multiple fields, dropdowns, and more to engage users and boost conversions.

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Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages

Boost results through landing page optimization

Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages

Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages

Improve alignment across your creative team

Improve alignment across your creative team sidebar

Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Create forms with drag-and-drop interface

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

How to generate creative online form with Instapage’s Form Builder

Instapage’s Form Builder is designed to empower marketers by providing a comprehensive tool that enhances landing page experiences and boosts conversion rates. The following guide will help you get started and generate creative online forms that cater to your specific audience’s needs.

Steps to effectively generate creative online form

Sign up with Instapage and start your 14-day free trial to explore all of the platform’s capabilities.
Create and set up a Workspace, adding team members for better collaboration and efficiency.
Choose 'Assets' in the left menu of the Dashboard, then click on 'Forms' and select 'Create Form.'
Utilize the drag-and-drop feature to add various fields, dropdown lists, and radio buttons from the sidebar to build your form.
Customize labels and buttons in the Form Style section to enhance their appearance and user experience.
Go to the Form Settings menu to configure steps and define the actions upon form submission.
Click 'SAVE' to preserve your changes or 'SUBMIT' to activate and execute the form.

With these steps, you can easily generate creative online forms that can significantly improve user engagement and conversion rates for your marketing campaigns. Start your trial today and experience the benefits firsthand!

Get more conversions with generate creative online form

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

Frequently Asked Questions

How can I generate a creative online form using Instapage's Form Builder?

With Instapage's intuitive drag-and-drop Form Builder, generating a creative online form is a breeze. You can easily add various field types including text, email, and dropdown lists, while customizing the design to match your brand. The process is streamlined, allowing marketers to create high-performing forms tailored to their unique needs without requiring any coding skills.

What features make Instapage’s Form Builder stand out compared to other form builders?

Instapage's Form Builder distinguishes itself with features like a central Form Library, where you can easily manage and reuse your forms. The platform offers built-in optimization tools, including A/B testing and heatmaps, to enhance form performance. Additionally, integration with popular marketing tools and extensive customer support ensures a seamless experience for users looking to generate creative online forms.

Can I customize the actions taken after form submission?

Absolutely! After you generate a creative online form with Instapage, you can specify what happens upon submission. Options include redirecting users to a different page, sending a confirmation email, or even triggering a file download. This flexibility allows you to enhance user experience and achieve your specific marketing goals seamlessly.

Is Instapage's Form Builder easy to use for beginners?

Yes, Instapage is designed with user-friendliness in mind, making it an excellent choice for beginners. The drag-and-drop interface means you can start generating creative online forms without a steep learning curve. Plus, with access to tutorials and dedicated customer support, new users can set up their forms quickly and efficiently.

What type of customer support does Instapage offer for Form Builder users?

Instapage provides robust customer support for users of its Form Builder. You can access a comprehensive knowledge base, live chat, and email support to address any questions or issues you might encounter. This level of support ensures that you can successfully generate creative online forms and maximize their effectiveness.

Are there any limitations on the number of forms I can create?

No, there are no limitations on the number of forms you can create using Instapage’s Form Builder. You can generate as many creative online forms as you need, all of which will be stored conveniently in your central Form Library. This allows for easy management and reuse across various landing pages, making it a flexible solution for marketers.