An easy way to design scalable online form

Unleash your creativity and capture leads more effectively with Instapage's Form builder. Design scalable online forms with multiple fields, dropdowns, and more to engage users and boost conversions.

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Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

eSalon boosts ROAS and lowers costs across platforms by focusing on relevance

Boost results through landing page optimization

eSalon boosts ROAS and lowers costs across platforms by focusing on relevance

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

eSalon boosts ROAS and lowers costs across platforms by focusing on relevance

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

eSalon boosts ROAS and lowers costs across platforms by focusing on relevance

eSalon boosts ROAS and lowers costs across platforms by focusing on relevance

Improve alignment across your creative team

Improve alignment across your creative team sidebar

eSalon boosts ROAS and lowers costs across platforms by focusing on relevance

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Create forms with drag-and-drop interface

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

How to design scalable online form using Instapage's Form Builder

Instapage's Form Builder allows marketers to create customized forms effortlessly, enhancing user engagement and conversion rates. This guide will walk you through the steps to get started with this powerful tool, designed specifically for various sectors including marketing, education, and financial services.

Steps to design scalable online form effortlessly

Sign up with Instapage and start your 14-day free trial to explore all the platform's capabilities.
Create and set up a Workspace and add team members for better collaboration.
Choose Assets in the left menu of the Dashboard, then click Forms -> Create Form.
Drag and drop various fields, dropdown lists, and radio buttons from the sidebar to build your form.
Customize labels and buttons to improve their appearance in the Form Style section.
Utilize the Form Settings menu to configure steps and define actions upon form submission.
Click SAVE to preserve all changes, or SUBMIT to activate and execute the form.

By following these steps, you can design a scalable online form that meets your business needs. Start your free trial today and experience how Instapage can transform your marketing strategies.

Get more conversions with design scalable online form

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

Frequently Asked Questions

How can I design scalable online forms using Instapage's Form Builder?

With Instapage's intuitive drag-and-drop Form Builder, you can easily design scalable online forms tailored to your needs. The tool allows you to add various fields like text boxes, dropdowns, and radio buttons quickly. Once your form is complete, you can customize its appearance and set submission actions seamlessly, ensuring it meets your specification on any landing page.

What makes Instapage's Form Builder different from other form builders?

Instapage stands out with its focus on scalability and high conversion rates. Unlike many competitors, it offers over 500 conversion-focused templates and advanced optimization features. Furthermore, its built-in analytics and A/B testing tools allow you to refine your forms continuously, enabling you to design scalable online forms that convert effectively.

What kind of integrations does Instapage's Form Builder offer?

Instapage’s Form Builder integrates seamlessly with various platforms such as CRM systems, email marketing tools, and analytics services. This wide range of integrations enhances your ability to design scalable online forms that connect with your existing marketing ecosystem. You can easily automate workflows and gather insights without hassle, making it a powerful choice for marketers.

Is Instapage’s Form Builder easy to use for beginners?

Absolutely! Instapage prides itself on its user-friendly interface, making it easy for beginners and experienced marketers alike to design scalable online forms. The drag-and-drop functionality simplifies the creation process, and you don’t need any technical skills or coding knowledge. With built-in tips and resources, you can start building effective forms right away.

What kind of support can I expect when using Instapage's Form Builder?

Instapage offers robust customer support, including live chat and email assistance, ensuring you have help whenever you need it. Additionally, their comprehensive knowledge base is filled with tutorials and guides on how to design scalable online forms effectively. You'll never feel alone in your form-building journey, no matter your challenges.

Are there any pricing plans for Instapage's Form Builder?

Yes, Instapage offers flexible pricing plans that cater to different levels of usage and features. Each plan includes access to the Form Builder, along with its powerful optimization and collaboration tools, allowing you to design scalable online forms effectively. You can choose a plan that best fits your needs, ensuring you get the most value for your investment.