An easy way to build beginner-friendly online form

Unleash your creativity and capture leads more effectively with Instapage's Form builder. Build beginner-friendly online forms with multiple fields, dropdowns, and more to engage users and boost conversions.

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Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google

Boost results through landing page optimization

Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google

Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google

Improve alignment across your creative team

Improve alignment across your creative team sidebar

Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google

Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Create forms with drag-and-drop interface

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

How to build beginner-friendly online form using Instapage's Form Builder

Instapage offers an intuitive Form Builder designed to help marketers easily create high-converting forms. This guide will walk you through the steps to build beginner-friendly online forms in just a few minutes, streamlining your marketing efforts and enhancing user experiences.

Getting started with building your online form

Sign up with Instapage and start your 14-day free trial to explore all the platform’s capabilities.
Create and set up a Workspace and add team members for better collaboration.
Choose Assets in the left menu of the Dashboard, then click Forms -> Create Form.
Drag and drop various fields, dropdown lists, and radio buttons from the sidebar to build your form.
Customize labels and buttons to improve their appearance in the Form Style section.
Utilize the Form Settings menu to configure steps and define actions upon form submission.
Click SAVE to preserve all changes, or SUBMIT to activate and execute the form.

By following these steps, you'll be able to build beginner-friendly online forms that capture leads and enhance your marketing success. Don't wait; start your Instapage trial today and transform your form-building experience!

Get more conversions with build beginner-friendly online form

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

Frequently Asked Questions

How do I build beginner-friendly online forms using Instapage's Form Builder?

With Instapage's Form Builder, you can easily build beginner-friendly online forms using the intuitive drag-and-drop interface. Simply add the fields you need, like text, email, or dropdowns, and customize the form's appearance through the Form Style menu. This user-friendly approach ensures that even novice users can create effective forms in no time, enhancing your lead capture efforts.

What features make Instapage's Form Builder stand out from competitors?

Instapage's Form Builder differentiates itself with its robust features like the central Form Library for easy management and reuse of forms. Coupled with seamless integrations and A/B testing capabilities, you can optimize your forms for higher conversions. The collaboration tools also enable real-time feedback, making it easier to refine your forms based on input from team members.

Can I integrate other tools with Instapage's Form Builder?

Yes! Instapage's Form Builder allows you to easily integrate with various tools like CRM systems, email marketing platforms, and analytics software. These integrations facilitate smooth data transfer and help you build beginner-friendly online forms that work seamlessly within your existing marketing ecosystem, enhancing your overall efficiency.

Is there customer support available for using the Form Builder?

Absolutely! Instapage offers dedicated customer support to assist you in building beginner-friendly online forms and addressing any issues you might encounter. With a support team available via chat and email, you’ll receive prompt assistance, ensuring you can maximize the use of the Form Builder for your landing pages.

How does Instapage's Form Builder help improve conversions?

Instapage's Form Builder is designed to help you build beginner-friendly online forms that are optimized for performance. With built-in experimentation features, you can easily A/B test different form configurations and analyze user behavior through heatmaps. These insights allow you to refine your forms and increase conversion rates by understanding what resonates best with your audience.

What pricing options are available for Instapage's Form Builder?

Instapage provides flexible pricing plans that cater to various business needs, whether you're a startup or a large enterprise. Each plan includes access to the Form Builder along with features designed to help you build beginner-friendly online forms. You can choose a plan that best fits your requirements and budget while enjoying all the essential tools for form creation and landing page optimization.