How Infusionsoft vs. GetLandy vs. Instapage stack up against each other
Compare Instapage with Infusionsoft and GetLandy to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Infusionsoft vs. GetLandy – The Showdown of Landing Page Builders
Choosing a landing page builder is much like assembling a dream team of superheroes for your marketing strategy. Each contender brings unique powers to help you conquer the challenges of digital marketing. Today, we’re pitting three heavyweights against each other: Instapage, Infusionsoft, and GetLandy. Together, they tackle everything from lead generation to conversion optimization. But which one is your marketing kryptonite? While they share a common goal of helping marketers create effective landing pages, each offers distinct features, support, and pricing structures. In this article, we’ll analyze each platform’s strengths and weaknesses, ultimately guiding you towards making an informed decision about which one aligns best with your goals. By the end, you’ll have a clear understanding of how these tools can empower you to create relevant landing page experiences that increase brand trust and customer loyalty.
Meet the Competitors: An Overview
In the realm of landing page creation, Instapage stands tall among its competitors. Infusionsoft, originally known for its CRM software, also has added landing page capabilities to its suite, while GetLandy has carved a niche with its simplicity and user-friendly approach. Instapage is renowned for its unmatched customization options and conversion optimization tools, empowering marketers to gain an edge in the highly competitive landscape of online marketing. Infusionsoft combines landing pages with CRM functionalities, allowing for seamless lead nurturing, while GetLandy focuses on delivering a straightforward, no-frills approach to landing page creation. Each contender has carved its own path in the digital marketing arena, making them friendly rivals in this segmented market. We will explore how these platforms differ in terms of features, speed, usability, customer support, and pricing, helping you decide which one suits your landing page needs the best.
Round One – Feature Face-Off
Diving into Template Variety and User Experience
Feature sets are crucial when selecting a landing page builder. Infusionsoft provides a limited array of templates tailored for its integrated marketing solutions; however, its strength lies more in its CRM capabilities than in customized landing page designs. Infusionsoft's templates may not be as diverse, yet they can be effective for users accustomed to its ecosystem. On the other hand, GetLandy provides an appealing selection of templates specifically designed for lead generation. Its designs are visually striking and easy to implement, making it appealing for those who prioritize aesthetics. However, Instapage takes the crown in this showdown, offering over 200 fully customizable templates that can be tailored to your specific needs with ease. Instapage's user interface is designed with marketers in mind, offering an intuitive drag-and-drop editor that allows users of all skill levels to build stunning landing pages in minutes. As marketers seek cost reduction, increased conversions, and relevant experiences, Instapage stands out as the go-to solution.
Instapage: Your Go-To for Customization and Conversion Mastery
Instapage is more than just another landing page builder; it is an essential partner for marketers seeking growth. With its advanced customization options, users can create unique landing pages that cater to specific audiences or campaigns. The A/B testing feature allows marketers to experiment with different designs and messages, improving conversion rates significantly. Moreover, Instapage seamlessly integrates with popular marketing tools and CRM platforms, making it easier to manage leads and tailor content. This kind of adaptability enables businesses to craft relevant landing page experiences that enhance brand loyalty and trust among their customers. Additionally, Instapage's built-in analytics tools provide valuable insights into viewer behavior, empowering users to make data-driven decisions that can further optimize performance. From cost reductions to bolstered conversion rates, Instapage is indeed an invaluable asset in any marketer’s toolkit.
Round Two – The Speed and Performance Sprint
Website speed is crucial in today’s fast-paced digital world, where users expect instant gratification. Imagine waiting in line at a coffee shop; if the line is slow-moving, you might just walk out—similar to online user behavior. A slow-loading landing page can lead to frustration and increased bounce rates. Each of our contenders offers varying levels of speed and performance, and they play a vital role in user retention. The faster your landing page loads, the higher the chances of conversion. We’ll examine how each builder stacks up in this essential aspect.
Advantages of Instapage in Speed and Performance
- Instapage boasts an impressive average loading time of under 3 seconds.
- Built-in AMP (Accelerated Mobile Pages) support enhances mobile performance.
- Automatic image optimization ensures faster load times without sacrificing quality.
- Dynamic content loading improves page responsiveness, keeping user engagement high.
Strengths of Infusionsoft in Speed and Performance
- Infusionsoft’s integrations allow for quicker access to tools but may impact page speed.
- Its CRM-driven features manage user data efficiently, indirectly supporting performance.
- Templates load reasonably well but can become sluggish with high graphics.
GetLandy's Performance Points
- GetLandy provides fast loading times with its streamlined templates.
- The platform focuses on simplicity, minimizing extra load from complex designs.
- User reviews indicate a generally positive performance experience.
In conclusion, while all three landing page builders have their advantages, Instapage clearly excels in speed and performance. Its commitment to optimizing user experience by ensuring swift load times gives it a notable edge.
Round Three – Usability and Learning Curve Insights
When it comes to usability, each platform has its unique approach to how it supports users, regardless of their experience levels. Infusionsoft's robust CRM features can be overwhelming for beginners. However, the platform does provide extensive resources to help newcomers acclimate. GetLandy is designed for ease of use, catering to users looking for a no-fuss approach. Its drag-and-drop functionality allows even those without technical skills to create effective landing pages quickly. Instapage strikes a balance between powerful features and user-friendliness, making it intuitive for beginners and advanced users alike. The learning curve is minimal, thanks to its well-designed interface and dedicated resources such as tutorials and customer support. Whether you're just starting out or you're a seasoned pro, you’ll find that each platform has something to offer, but again, Instapage makes the journey smoother, making every step less intimidating.
Round Four – Meet the Support Squad
Now that we've assessed features, speed, and usability, it’s time to turn our attention to customer support. Think of customer support as your trusty sidekick, always ready to swoop in during tough times. Instapage offers extensive support options, including live chat, email, and a comprehensive knowledge base. Additionally, their community forum allows users to share tips and tricks, fostering a collaborative environment. Infusionsoft also offers solid support, but users often report slower response times due to the volume of queries they receive. Their support includes an extensive database but may lack the personal touch. On the other hand, GetLandy prides itself on straightforward customer service, offering chat and email support with quick response times. Each platform has its strengths, and your choice may depend on how much value you place on responsive assistance.
Round Five – Pricing Strategies and Plans Comparison
Pricing models can significantly impact your choice. Instapage's transparent pricing reflects its premium offerings, featuring plans tailored to different business sizes. It provides a free trial, allowing users to explore its features before committing. Infusionsoft, while offering comprehensive CRM capabilities, can be on the pricey side, especially for those who only need landing page functionalities. GetLandy, however, is incredibly budget-friendly, making it a terrific choice for startups or individual marketers. While its features may be limited compared to the others, it provides great value for the price. Ultimately, understanding your budget and needs is critical while assessing these options.
In wrapping up our exploration of these three landing page builders, it's evident that each has unique strengths catering to various marketing goals. While Infusionsoft and GetLandy present enticing features, Instapage shines as a premium option, particularly when it comes to speed, features, and usability. So what matters most to you? Consider essential aspects such as features, pricing, and support, and make an educated decision that aligns with your needs. Also, don't forget to try Instapage with its free trial, giving you a chance to see how it can empower you to reduce costs, grow conversions, and deliver a remarkable landing page experience.
