Plans & Pricing

Simple, Straightforward Pricing

Discover the power of post-click optimization. Choose the right plan for you.

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Core

Ideal for
new digital marketers

$ 79
Per month billed monthly
Core includes:
All of these powerful features
  • Mobile-responsive builder
  • Real-time collaboration
  • Instablocks
  • 20+ integrations
Start Trial
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Optimizer

Optimal for
advanced marketers

$ 129
Per month billed monthly
Optimizer includes:
All Core features, plus
  • Unlimited A/B testing
  • Heatmaps
  • Dynamic text replacement
  • Conversion analytics
Start Trial
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Team & Agency

Best value for
teams and agencies

$ 229
Per month billed monthly
Team & Agency includes:
All Optimizer features, plus
  • 15 private subaccounts
  • Branded lead notifications
  • Audit log
Start Trial
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Enterprise

Customized plan
with advanced functionality

Customized
For your unique needs
Enterprise includes:
All Team & Agency features, plus
  • Global Blocks
  • AMP landing pages
  • Customer Success Manager
  • Professional services
Request Demo
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Core

Ideal for
new digital marketers

$ 69
Per month billed annually
12% off monthly plan rate
Core includes:
All of these powerful features
  • Mobile-responsive builder
  • Real-time collaboration
  • Instablocks
  • 20+ integrations
Start Trial
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Optimizer

Optimal for
advanced marketers

$ 99
Per month billed annually
22% off monthly plan rate
Optimizer includes:
All Core features, plus
  • Unlimited A/B testing
  • Heatmaps
  • Dynamic text replacement
  • Conversion analytics
Start Trial
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Team & Agency

Best value for
teams and agencies

$ 179
Per month billed annually
22% off monthly plan rate
Team & Agency includes:
All Optimizer features, plus
  • 15 private subaccounts
  • Branded lead notifications
  • Audit log
Start Trial
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Enterprise

Customized plan
with advanced functionality

Customized
For your unique needs

Enterprise includes:
All Team & Agency features, plus
  • Global Blocks
  • AMP landing pages
  • Customer Success Manager
  • Professional services
Request Demo

Free Trial

14 days of access
All features from non-Enterprise plans
No credit card required
A Powerful Platform That Will Improve Your Conversions

Mobile-Responsive Design

Build fast-loading, mobile-responsive, pixel-perfect pages, with mobile aspect ratio locking and section regeneration.

Real-Time
Collaboration

Eliminate bottlenecks in the design review process with instant feedback and secure sharing capabilities.

A/B Testing &
Heatmaps

Optimize your pages for conversions by analyzing visitor behavior, then creating variations for more precise A/B testing.

Secure and Private Subaccounts

Protect client data and IP with dedicated subaccounts, secure publishing, and advanced permissions and privacy.

20+ Integrations

Integrate with third-party platforms: WordPress, Marketo, HubSpot, Google AdWords and Analytics, MailChimp, and more.

Industry Leading Customer Success

Get live chat and email support from the highest rated customer success team in the industry, based on customer rankings.

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Compare the Packages

Enterprise

Team & Agency

Optimizer

Core

Global Blocks
AMP Landing Pages
Custom Fonts for Branding
Dedicated Customer Success Manager
Professional Services
Migration Services
Advanced Publishing Options
SSO with Okta or OneLogin
Enterprise SLA
15 Private Subaccounts
Branded Lead Notifications
Audit Log
Unlimited A/B Testing
Heatmaps
Dynamic Text Replacement
Conversion Analytics Dashboard
Pixel-Perfect, Mobile-Responsive Builder
Instablocks
40+ Out-of-the-Box Integrations
200+ Optimized, Customizable Templates
Real-Time Collaboration
Custom Code Editing
Drop-In Pixel Tracking
SSL Certificates
Leading SEO Capabilities
5,000+ Premium Web Fonts
Embedded Pop-Up Forms
Sign On with Google

All plans come with 200,000 unique visitors per month, 50 published landing pages, and 10 team members.
The Team & Agency Plan comes with 15 subaccounts.

Our Integration Ecosystem Includes


  • Active Campaign
  • Autopilot
  • AWeber
  • Campaign Monitor
  • Constant Contact
  • Drupal
  • E-goi
  • Facebook
  • Get Response
  • Google Analytics
  • GoToWebinar
  • HubSpot
  • Infusionsoft
  • KISSmetrics
  • MailChimp
  • Marketo
  • Salesforce
  • Webhooks
  • WordPress
  • Zapier
  • Zoho CRM

Frequently Asked Questions

What is included in the free trial?

The 14-day free trial offers you access to all the features in the Team & Agency plan, plus 2,500 unique visitors.

Is the free trial really free?

Yes. It’s completely free; no credit card required.

What happens when the 14-day free trial ends?

If you haven’t signed up for a paid plan before your free trial ends, your pages will be unpublished. You’ll have 60 days to reactivate your account with all your data intact.

Does Instapage integrate with my existing workflow?

Instapage natively integrates with more than 20 of today’s most-used CRM, email marketing, marketing automation, social, and optimization software. We are constantly adding new integrations to ensure a robust, point solution platform.

What counts as a unique visitor?

A unique visitor is an individual user who has accessed your landing page. Unique visitors are identified and tracked by a cookie and are only counted once regardless of the number of times they visit your page.

What happens if I exceed my traffic limit?

All plans come with 200,000 unique visitors per month. If you exceed your limit, a member of our Customer Support team will contact you to assist you in building a custom plan best suited for your needs.