Use website software for independent agencies to start your website journey

Create beautiful websites effortlessly with our Instapage’s intuitive website creator for independent agencies.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Boost results through landing page optimization
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Improve alignment across your creative team sidebar
Khoros achieves a 150% increase in landing page conversions by switching to Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

The ultimate Website creator for independent agencies

Creating efficient and high-converting landing pages is crucial for independent agencies looking to thrive in competitive markets. Instapage offers a groundbreaking website creator that enables marketers to cut costs, increase conversions, and deliver engaging landing page experiences. With a library of over 100 conversion-focused layouts, crafting tailored pages has never been easier. No coding skills are needed, allowing agencies in various sectors to streamline their marketing efforts.

Understanding landing page creation

Landing pages are specifically designed to drive targeted traffic towards a particular goal, such as lead generation or sales. Instapage offers a flexible platform enabling agencies to create unique pages effortlessly. By utilizing a variety of design tools and a rich template library, agencies can cater to their clients' diverse needs. This strategic design leads to higher customer engagement, fostering brand trust, loyalty, and improved conversion rates.

  1. Customizable templates: Utilize professionally designed templates that align with your branding.
  2. User-friendly interface: Drag-and-drop capabilities allow for easy customization without technical expertise.
  3. Responsive design: Ensure your landing pages look great on all devices, maximizing reach.

Optimizing landing pages for success

To maximize conversion rates, it is imperative to continuously analyze and optimize landing pages. Instapage provides built-in experimentation tools that help agencies understand their audience behavior.

  1. A/B testing: Run tests to determine which page designs yield better results and refine your approach accordingly.
  2. Heatmaps: Analyze user interactions to identify areas for improvement and uphold a seamless user experience.
  3. Performance analytics: Track metrics like visitor engagement and conversion rates to make informed decisions.

Personalizing user experiences

An effective website creator for independent agencies includes advanced personalization tools. Instapage allows you to adjust content dynamically to fit various audience segments.

  1. Dynamic text replacement: Change text based on visitor data for a tailored experience.
  2. AdMaps: Align specific advertising campaigns with unique landing pages to ensure maximum relevancy.
  3. Audience-level metrics: Track engagement at a granular level, enhancing targeting strategies based on user behavior.

The combination of optimization and personalization transforms typical landing pages into robust marketing tools that deliver measurable results. This strategic preparedness allows agencies to outpace competitors.

By harnessing the capabilities of Instapage's website creator, agencies can establish a solid online presence, maintain valuable customer relations, and ultimately drive conversion success.

Start creating high-converting landing pages with Instapage today – experience the efficiency that can elevate your agency’s marketing efforts to new heights.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See website creator for independent agencies in action

See website creator for independent agencies in action

When creating a website, selecting the right tools is crucial for both ease of learning and overall success. Many are overwhelmed by the myriad of options available. Having tested numerous website builders, I've identified their strengths and weaknesses to understand their usability. In this video, I will outline five top website builders categorized by specific needs, as every user has unique requirements. For example, someone aiming to start a blog may prioritize different features than an individual focused on e-commerce or podcasts. Hence, categorizing these tools can provide tailored recommendations to ultimately make the website creation process more streamlined and effective.

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