Instapage’s website software for real estate teams — the only solution you need

Enjoy the enhanced convenience, rich functionality, and intuitive collaboration tools with our website creator for real estate teams.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Boost results through landing page optimization
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Improve alignment across your creative team sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Elevate Your Marketing with a Website Builder for Real Estate Teams

Real estate professionals in the U.S. are increasingly seeking efficient solutions to enhance their online presence. A dedicated website builder for real estate teams can significantly streamline the process of creating stunning and effective landing pages. With Instapage, marketing teams can harness powerful tools designed specifically to cater to their industry’s unique needs.

Why a Specialized Website Builder Matters

Using a website builder tailored for real estate allows teams to craft pages that not only attract visitors but also convert them into leads. These builders often offer templates that resonate with user expectations, ensuring a swift and effective lead capture process. With ready-to-use layouts, your team can focus on strategy rather than syntax.

  1. Custom templates: Pre-designed templates focused on real estate enhance user engagement.
  2. A/B testing: Experiment with different layouts and content to see what resonates best with your target market.
  3. SEO capabilities: Built-in tools help optimize landing pages for search engines, increasing visibility.

Step 1: Select the Right Template

The first step in developing a successful website with Instapage is to choose an ideal template designed for real estate. These templates are specifically curated to meet market demands and facilitate navigation.

  1. Commercial real estate templates: Ideal for showcasing properties and services effectively.
  2. Residential listings: Tailor your pages for families searching for homes, emphasizing warmth and community.
  3. Open house notifications: Dynamic templates that allow easy updates for upcoming events.

Step 2: Optimize for User Experience

After selecting a template, ensure that the user experience is seamless. Employ Instapage’s powerful optimization tools.

  1. Heatmaps: Visualize where users engage most on your pages.
  2. Analytics integration: Track conversions and user behavior for continual improvement.
  3. Mobile responsiveness: Ensure all pages are optimized for mobile users, as many homebuyers use smartphones to search.

Step 3: Personalize Content for Your Audience

Using Instapage’s personalization features, tailor content to address specific needs or pain points of different segments within the real estate market.

  1. Dynamic text replacement: Show personalized content based on search queries.
  2. Targeted call-to-actions: Create specific offers for first-time buyers versus seasoned investors.
  3. AdMaps: Align unique ad campaigns with tailored landing pages to enhance relevance.

Leveraging a website builder for real estate teams simplifies creating pages that drive action. With Instapage's robust features, you can effortlessly transition from concept to execution.

Ready to maximize your real estate marketing? Start your free trial with Instapage today and see how easy it is to build high-converting landing pages.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See website builder for real estate teams in action

See website builder for real estate teams in action

Realtors, brokers, and agencies have the opportunity to enhance their online presence with the best real estate website builders available today. This tutorial by Mark from 925software.com highlights various website builders designed to help users create a professional and sophisticated digital footprint, ultimately attracting new clients. Featured tools include customizable site editors that enable users to promote their services and listings effectively. An emphasis is placed on creativity to stand out in a competitive market. The video also covers specific options like Wix, which offers luxury real estate templates suited for agents and brokers focusing on visually appealing properties. For further exploration of these tools, viewers are encouraged to check out links provided for free trials and discounts.

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