Revolutionary web page software for Email Marketing

Revolutionize your digital marketing campaigns with our robust web page creator for Email Marketing. Easily design, deploy, test, and optimize your company's pages without third-party assistance for improved conversions and higher lead generation.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Statwax leverages Instapage to boost enrollments for universities by 80%
Boost results through landing page optimization
Statwax leverages Instapage to boost enrollments for universities by 80%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Power up landing pages with AI Power up landing pages with AI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Improve alignment across your creative team sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Website builder with email marketing: Your ultimate how-to guide

When it comes to crafting engaging and effective email marketing campaigns, a robust web page builder for email marketing, such as Instapage, plays a paramount role. With its suite of intuitive tools, you can create high-converting landing pages that drive customer loyalty and increase brand trust. Instapage empowers marketers in the USA across various sectors, including business services, tech/SaaS, and finance, to enhance their digital marketing efforts effortlessly.

Why choose Instapage's web page builder for email marketing?

Instapage offers a flexible and easy-to-use web page builder specifically designed for email marketing. Here’s why it's a preferred choice for many marketers:

  1. Extensive library of templates: Quickly choose from over 100 conversion-focused layouts designed for optimal user engagement.
  2. Seamless integrations: Easily connect with your existing email marketing software and CRM systems to streamline workflow.
  3. No coding required: Create stunning landing pages without needing any technical skills, enabling marketers to focus on strategy over execution.

Step 1: Create your landing page

Start by developing a landing page that aligns with your email marketing goals. Here’s how an Instapage web page builder can assist:

  1. Leverage pre-built templates: Choose the layout that best fits your campaign and customize it to reflect your brand.
  2. Utilize Instablocks: Use reusable content blocks to quickly assemble pages that maintain consistency across your campaigns.
  3. Incorporate dynamic text: Personalize the landing page for each audience segment using dynamic text replacement features.

Step 2: Optimize for conversions

With your landing page set up, the next crucial step is optimization. Focus on maximizing your email marketing ROI:

  1. Implement A/B testing: Run experiments to determine which versions of your landing page perform better among your audience.
  2. Analyze heatmaps: Gain insights into user behavior on your page, allowing for informed design and copy adjustments.
  3. Review analytics: Utilize the comprehensive reporting dashboard to monitor key performance metrics and make data-driven decisions.

Step 3: Collaborate for feedback

The final step is collaboration within your team and with stakeholders, ensuring your landing page is as effective as possible:

  1. Instant feedback: Use real-time editing features to implement changes quickly based on team input.
  2. Share access securely: Collaborate efficiently with external stakeholders by providing them with secure access to your projects.
  3. Manage revisions easily: Track changes and previous versions of your landing pages to ensure everyone is on the same page.

Incorporating Instapage's web page builder for email marketing will not only enhance your landing pages but drive conversion rates effectively, meeting your business objectives.

Ready to transform your email marketing strategy? Get started with Instapage and experience the difference today!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Frequently asked questions about email marketing software with landing pages

See web page builder for email marketing in action

See web page builder for email marketing in action

Creating an effective landing page can be time-consuming, but there are some easy and free options available. At number four, Tap Link allows users to feature multiple buttons, ensuring a streamlined appearance. Coming in at number three, Systems.io is excellent for beginners focusing on email marketing. At number two, Card.com offers the ability to design responsive one-page landing pages that capture attention. Finally, at number one, Google Sites and Medium.com are highlighted for their widespread acceptance and usability across various platforms. Additionally, there are other landing page builders worth exploring for further customization and functionality.

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