A go-to microsite software for Research specialists to create professional websites

Enjoy a range of website building and optimization options our microsite creator for Research specialists offers, from affordable to premium, without needing technical skills.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Boost results through landing page optimization
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Power up landing pages with AI Power up landing pages with AI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Improve alignment across your creative team sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Unlock the Potential of Microsite Creator for Research Specialists

Maximizing online presence is crucial, especially for research specialists. Instapage's microsite creator offers a tailored solution to quickly create landing pages that resonate with targeted audiences. With a library of over 100 conversion-focused layouts, building custom microsites is straightforward and efficient, requiring no coding or developer assistance.

Understanding the Microsite Creator for Research Specialists

The microsite creator is designed specifically for specialists in research, enabling them to craft focused, engaging, and optimizable pages. The importance of tailored content cannot be overstated; leveraging personalized experiences will enhance engagement and conversion rates. For example, providers in business services can easily align their offers with specific audience needs through effective page structure.

  1. Personalization: Tailor content to fit specific audience segments, maximizing relevance.
  2. Optimization: Utilize built-in features like A/B testing to find the most effective layouts.
  3. Collaboration: Work seamlessly with teams and stakeholders, enhancing production speed.

Step 1: Choose the Right Template

Begin your journey by selecting a template that aligns with your research goals. Templates designed for your specific niche can enhance user engagement. Consider the following when choosing your template:

  1. Customization options: Ensure the template allows for substantial customization.
  2. Conversion focus: Select a layout optimized for high conversion rates.
  3. Responsiveness: Choose designs that look good on both desktop and mobile devices.

Step 2: Implement Advanced Features

Incorporate advanced features to amplify your microsite's effectiveness. You can enhance user engagement through personalization and robust tracking capabilities.

  1. Dynamic text replacement: Change text based on the audience segment, improving engagement.
  2. AdMaps: Align ads to specific pages for more targeted marketing.
  3. Advanced analytics: Track audience interactions and fine-tune your approach for optimal results.

Step 3: Analyze and Optimize

After launching your microsite, continuous optimization is key. Use heatmaps and analytics tools to assess user behavior and iterate on page design.

Incorporating experimentation and data analysis can lead to significant improvements in conversion rates over time. Regularly refining your approach ensures you stay relevant and impactful.

Done correctly, utilizing a microsite creator like Instapage leads to higher conversions and improved brand trust among targeted research audiences. Start harnessing these tools to elevate your marketing strategy today.

Get more out of Microsite creator for Research specialists

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See microsite creator for research specialists in action

See microsite creator for research specialists in action

A microsite is a carefully crafted single-page website designed for a specific purpose, serving as a focused promotional tool. Typically linked from a parent website or accessed via a unique domain, microsites feature impressive designs, quick loading times, and optimal performance on both desktop and mobile devices. They are tailored to meet the unique needs of campaigns and are branded to ensure a consistent visual identity with the parent site. Unlike traditional websites with multiple pages, microsites have sections that present targeted content. One key advantage is replacing traditional paper-based annual reports with interactive microsites, which offer a more efficient and cost-effective solution for annual reporting and engaging audiences.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Microsite creator for Research specialists