Use microsite software for real estate tech companies to start your website journey

Create beautiful websites effortlessly with our Instapage’s intuitive microsite creator for real estate tech companies.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Boost results through landing page optimization
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Improve alignment across your creative team sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Unlock the potential of your business with a Microsite builder for real estate tech companies

Creating high-converting landing pages is pivotal for real estate tech companies looking to enhance brand visibility and customer engagement. Instapage offers a flexible microsite builder that allows marketers to design impactful landing pages quickly, without requiring extensive coding skills. Here, we’ll explore the essential steps for utilizing this platform effectively, catering to the unique needs of your audience in the USA.

Step 1: Choose the Right Layout for Your Audience

Selecting an effective layout is crucial for capturing the attention of potential clients. With over 100 conversion-focused layouts available, Instapage enables you to pick the perfect design tailored to your audience's preferences. Consider the following options to start:

  1. Real estate listings: Showcase properties with vibrant images and essential details.
  2. Agent profiles: Build trust by featuring agent bios and client testimonials.
  3. Market insight pages: Provide valuable data and insights to potential buyers.

Step 2: Optimize for Conversion

Once you have your layout, the next step is optimization. Utilize Instapage’s built-in experimentation tools to enhance performance. Here’s how:

  1. A/B testing: Experiment with different headlines and call-to-action placements to determine the most effective combinations.
  2. Heatmaps: Analyze user behavior to fine-tune content placement and layout.
  3. Analytics dashboards: Monitor key performance metrics, such as click-through rates and conversion rates.

Step 3: Personalize the Experience

Personalization can significantly boost engagement. Instapage enables you to dynamically tailor landing pages to meet the specific needs of different audience segments ranging from business services to real estate investors.

  1. Dynamic text replacement: Automatically adjust messaging based on the source of traffic.
  2. AdMaps integration: Align specific ads with corresponding landing pages to enhance relevance.
  3. Audience-level tracking: Understand performance metrics for targeted segments.

By employing these steps, your real estate tech company can create high-performing landing pages that not only reflect your brand's values but also foster customer loyalty and increase conversion rates.

Remember, the right tools can empower your marketing team to make informed decisions that resonate with your target audience.

Start building your effective microsite today with Instapage and transform the way you engage with potential clients!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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See microsite builder for real estate tech companies in action

See microsite builder for real estate tech companies in action

If you're a realtor, you may be making critical mistakes with your website, missing opportunities to generate high-quality leads. This video covers four common choices that realtors make when building their websites and explains why these can be detrimental. It’s essential to stay until the end for a checklist of 11 features your website needs to generate leads automatically. Jen Percival, an experienced realtor since 2008, emphasizes building a successful business without traditional tactics like cold calling, highlighting the vital role her website played in her achievements. She aims to share tips and strategies to help you optimize your website for success in the real estate field.

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