Bring your ideas to life with Instapage's storytelling under construction page template
Unleash your creativity with the storytelling under construction page template. Try Instapage today.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
An all-in-one guide to the Instapage landing page and CRO platform
If you’re looking to elevate your digital marketing efforts, Instapage offers a powerful landing page and conversion rate optimization (CRO) solution that caters to marketers across various industries including tech, education, financial services, and more. This guide will walk you through creating effective landing pages that capture leads and drive higher ROI, no matter your budget or team size.
Step 1: Choose the right template
Instapage provides over 100 high-converting templates to jumpstart your campaign. The key is selecting a template that aligns with your campaign goals and audience expectations. This is an essential step as it sets the foundation for your landing page design.
- Universal template: Good for general campaigns aiming to capture leads.
- Niche-specific template: Tailored designs for specific industries like SaaS or Education.
- Event landing page template: Perfect for promoting webinars or in-person events.
Step 2: Personalize your content
Once you’ve chosen a template, personalize your landing page to enhance engagement. Instapage offers dynamic text replacement, which allows you to tailor content based on the audience segments visiting your site. This increases relevancy and can significantly impact conversion rates.
- Use audience-specific headlines that resonate with their needs.
- Incorporate local statistics or examples to connect better with the audience.
- Highlight testimonials and case studies to build credibility.
Step 3: Optimize and test your landing page
Optimization is key to enhancing your page's effectiveness. Utilize Instapage's built-in A/B testing features to compare different versions of your landing page. This allows you to make data-driven decisions on what works best.
- Conduct A/B tests on headlines to see which gets more clicks.
- Test different call-to-action (CTA) button texts to improve conversions.
- Analyze heatmaps to understand user behavior and adjust layouts accordingly.
By following these steps, you can maximize the effectiveness of your landing pages.
Ready to transform your digital campaigns? With Instapage's robust features, you can accelerate your marketing success and maximize ROI effortlessly.
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