Create storytelling online store from scratch using our lead-focused templates
Drive more leads with Instapage storytelling online store template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
Accelerate your digital marketing campaigns with Instapage's powerful landing page platform
In the competitive landscape of digital marketing, having an effective landing page is crucial for success. Instapage stands out as the premier landing page and conversion rate optimization (CRO) platform that equips marketers with essential tools to boost their campaigns. Whether you are in the business services, education sector, or tech/SaaS industry, our platform provides everything you need to maximize your return on investment (ROI) and enhance usability without requiring advanced technical skills.
Ready-to-use templates and lead generation elements
One of the most compelling features of Instapage is its extensive library of over 100 high-converting templates. These templates are designed to work across various industries, allowing you to launch campaigns quickly. In addition to templates, we provide pre-built lead generation elements including forms, buttons, and chat functions, which can be effortlessly integrated into your landing pages.
- Customizable templates: Easily adapt templates to fit your brand while retaining proven design elements that convert.
- Lead generation tools: Built-in forms and CTAs encourage user engagement and increase conversion rates.
- A/B testing tools: Optimize the performance of your landing pages through systematic testing.
Building landing pages with ease
Creating visually stunning landing pages has never been easier with Instapage. Our intuitive drag-and-drop builder allows you to design landing pages without the need for coding experience, enabling marketers of all skill levels to create high-quality pages. Furthermore, the adaptive layout ensures that your pages look great on all devices.
Optimizing for higher conversions
Once your landing pages are live, the focus shifts to optimization. Instapage includes advanced analytics tools and heatmaps to help you monitor user behavior effectively. Use this data to run A/B tests seamlessly; understanding what works best for your audience can drastically improve conversion rates.
- Heatmaps: Visualize how users interact with your landing pages, identifying potential improvements.
- Analytics dashboard: Monitor key performance metrics to make data-driven decisions.
- Continuous testing: Regularly conduct A/B tests to refine your marketing strategy.
Personalizing experiences for targeted audiences
A one-size-fits-all approach seldom yields optimal results in marketing. Instapage supports dynamic content customization, allowing you to tailor your landing pages to resonate with different segments of your audience. From dynamic text replacement to targeted ad mapping, our platform ensures that every visitor has a unique experience aligned with their needs.
- Dynamic content delivery: Change text, images, and CTAs based on user behaviors and demographics.
- AdMaps: Align your ads with specific landing pages for a consistent message.
- Audience tracking: Analyze performance metrics at the audience level to understand variations.
To conclude, Instapage serves as an all-in-one solution designed to simplify the creation and optimization of landing pages that generate results. Whether you're a marketing professional or part of a larger team, our platform provides the necessary resources and functionalities to elevate your campaigns.
Start transforming your digital marketing strategy today with Instapage. Sign up now to leverage our features and drive success in your campaigns.
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