Find the best splash page template for Insurance

Discover our vast library and find your perfect splash page template for Insurance. See how easy it is to improve your conversions with Instapage!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Discover the advantages of using a splash page template for insurance

Splash pages serve as vital gateways for online insurance marketing, providing potential customers their first impression of your brand. Instapage's splash page templates offer an efficient way to capture leads effectively, paving the path for larger conversion potential. These templates are designed specifically to maximize engagement and ROI, reflecting the unique needs of the insurance sector.

Understanding the purpose of splash pages in insurance marketing

The primary purpose of a splash page is to provide concise, engaging content that directs traffic towards your main offerings. For the insurance sector, where trust and information transparency are key, a splash page should highlight crucial insurance services with an inviting design. This eliminates distractions and focuses on lead generation, ultimately guiding prospects towards signing up for more information or a quote.

  1. Lead generation: Capture contact information and initiate discussions with potential clients.
  2. Brand awareness: Create a first impression that showcases your insurance offerings effectively.
  3. User experience: Facilitate easy navigation to other key information or services.

Step 1: Choose a customized splash page template

Selecting the right template is critical to achieving the desired impact. When choosing a splash page template for insurance, consider:

  1. Design adaptability: Ensure the template can reflect your brand identity and aesthetic.
  2. Mobile responsiveness: Make certain that the splash page is optimized for both desktop and mobile users.
  3. Lead-focused elements: Templates must provide clear calls-to-action for lead capture.

Step 2: Personalize content for your target audience

Once you've selected a template, tailor your content to resonate specifically with your audience in the insurance market. Effective personalization strategies include:

  1. Dynamic text replacement: Automatically adjust text based on visitor data to enhance relevance.
  2. Targeted messaging: Customize your offers based on different segments of your audience.
  3. Value proposition clarity: Clearly articulate how your insurance services solve audience-specific problems.

Step 3: Optimize and launch your splash page

Optimization is essential for improved conversion rates. Consider the following practices:

  1. A/B testing: Conduct tests to determine which versions convert better.
  2. Heatmap analysis: Use tools to observe user behavior for informed adjustments.
  3. Analytics monitoring: Continuously track performance metrics to evaluate the page's effectiveness.

By following these steps, you can effectively leverage a splash page template to enhance your insurance marketing efforts.

Ready to boost your insurance marketing? Explore our range of professionally designed splash page templates and see how Instapage can drive better results today.

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