Create your splash page template for Advertising managers

You dont want to mislead your audience or prospects. Therefore, you want to customize your landing page URL with what your multi-location business is promoting. If youre implementing your keyword strategy, this should happen naturally. For example, include a service or product name in your landing page URL.

The pages should be simple and free of distractions. Anything you put on the landing page should focus on your goal and drive the visitor to take a specific action. You can use animation and videos to make the page interesting, but dont make them distracting.

Landing page templates allow users to create a layout for landing pages that can be utilized repeatedly. Templates are useful for communications such as product announcements or any landing page that requires the same layout every time.

Quality content is readable, useful content. And though quality is internal to an organization, a successful landing pages content should support both the buyers journey (awareness, consideration, decision) and the conversion funnel (awareness, interest, desire, and action).

The best landing page copy should be clear, easy to read, and make a specific point. Use bullet points, headings, and bold font to make content easier to read. Every single sentence and word on your landing page should serve a purpose, and that purpose should be to support your call to action.

Here are the five core elements of a high-converting landing page: Clear unique selling proposition (USP) Engaging hero shot. Compelling benefits. Inspirational social proof. Strong call to action (CTA)

A landing page is a standalone web page that a person lands on after clicking through from an email, ad, or other digital location. Every content strategy should include the use of landing pages to convert more traffic and increase conversions.

A successful landing page should have one value proposition, one clear message, and one dominant CTA. While there may be pages with a combination of CTAs displayed, design and layout should promote one macro conversion as the most important for user attention. The most successful landing page CTAs are unmissable.