Create sharp news portal from scratch using our lead-focused templates

Drive more leads with Instapage sharp news portal template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for landing page optimization

Instapage, a leading landing page and Conversion Rate Optimization (CRO) platform, is designed to assist marketers in effectively accelerating their campaigns. With its powerful tools for creating high-converting pages, Instapage empowers businesses across diverse sectors, from tech to education, to maximize their ROI. This step-by-step guide provides you with actionable insights on utilizing Instapage to boost your digital marketing strategy and ensure optimal campaign performance.

Understanding the importance of landing pages

Landing pages play a pivotal role in converting visitors into customers. They act as standalone web pages specifically crafted to drive a single action, whether that’s capturing leads or facilitating sales. By focusing on targeted messaging and streamlined design, marketers can significantly enhance engagement and conversion rates.

  1. Targeted messaging: Ensure your message resonates with the specific audience you aim to reach.
  2. Streamlined design: Minimize distractions on landing pages to guide users toward your desired action.
  3. A/B testing: Continually test different versions of your landing pages to find which elements drive conversions.

Creating high-converting landing pages using Instapage

Instapage offers a plethora of pre-built templates that can save time and ensure high-quality design. Accessing over 100 conversion-focused layouts allows marketers to hit the ground running without starting from scratch.

  1. Easy customization: Use drag-and-drop capabilities to tailor layouts to your brand's style.
  2. Instablocks: Pre-designed sections that can be reused across multiple pages for consistency.
  3. Lead generation elements: Include forms, buttons, and CTAs that are optimized for conversions.

Optimizing landing pages for improved performance

With Instapage, optimizing your landing pages is seamless thanks to built-in experimentation and analytics tools. Leverage detailed heatmaps and A/B tests to gain insights into user behavior and engagement.

  1. Heatmaps: Visualize user clicks and scrolls to understand where they focus their attention.
  2. A/B testing: Experiment with different designs and messaging to find the highest-performing version.
  3. Analytics dashboard: Track performance metrics such as conversion rates to make informed adjustments.

Prioritizing the optimization of your landing pages not only enhances user experience but also directly impacts your overall campaign success.

In conclusion, leveraging Instapage's powerful tools can significantly boost your online marketing efforts and conversion rates. By creating, optimizing, and continuously improving your landing pages, you will drive better engagement, accelerate lead generation, and maximize ROI.

Get started with Instapage today to transform your digital marketing strategy and watch your campaigns soar.

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