Bring your ideas to life with Instapage's natural & organic shopping cart page template

Unleash your creativity with the natural & organic shopping cart page template. Try Instapage today.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to mastering Instapage for optimal landing page and CRO results

Unlock the full potential of your digital marketing campaigns with Instapage, the ultimate landing page and CRO platform designed for marketers in the USA. This guide will walk you through the essential steps to create high-converting landing pages that not only attract visitors but also drive meaningful results and maximize ROI.

Understanding the power of Instapage

Instapage offers an all-in-one solution tailored for businesses across various industries, including marketing, education, and finance. With its easy-to-use tools and powerful features, this platform enables marketers to rapidly create and optimize landing pages without needing extensive coding knowledge. Let’s delve into how to leverage these features.

  1. User-friendly templates: Instapage hosts over 100 ready-to-use, high-performing templates designed for conversion, allowing marketers to launch with ease.
  2. Built-in A/B testing: This feature allows marketers to experiment with different versions of pages to determine which elements drive better performance.
  3. Analytics dashboard: Gain insights into user interactions and conversion rates, crucial for fine-tuning your strategies.

Step 1: Creating your landing page

Building your first landing page on Instapage is straightforward. Here’s a step-by-step approach:

  1. Choose a template that aligns with your campaign goals. Look for designs in your vertical that resonate with your brand voice.
  2. Customize the template using the intuitive drag-and-drop builder. Add elements such as images, call-to-action buttons, and forms to capture leads.
  3. Preview your page to ensure responsiveness across devices, ensuring a seamless experience for users on both desktop and mobile.

Step 2: Optimizing for conversions

An optimized landing page enhances user experience and boosts conversion rates. Follow these strategies:

  1. Implement heatmaps: Use Instapage’s heatmaps to analyze user behavior and identify areas that need improvement, helping to refine the user journey.
  2. Conduct A/B tests: Use A/B testing to try out different headlines, images, or CTA placements to find the most effective combination.
  3. Utilize dynamic text replacement: Tailor content for different audience segments based on their source or behavior, increasing relevance and engagement.

Step 3: Collaborating with your team

Instapage's collaboration features foster teamwork and streamline feedback. Here’s how to use them effectively:

  1. Real-time editing: Invite team members to edit pages at the same time, facilitating faster decision-making and iterations.
  2. Feedback loops: Use comment features to provide clear feedback on specific page elements, enhancing communication and reducing confusion.
  3. Share securely: Instapage allows you to share preview links with stakeholders for external feedback, ensuring you get input from all necessary parties before launch.

By following these steps, you'll be able to create highly effective landing pages that help boost your marketing campaigns.

Ready to transform your digital campaigns? Start your journey with Instapage today and see the difference with our powerful features designed to maximize your online success.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results