Bring your ideas to life with Instapage's modern shipping page template
Unleash your creativity with the modern shipping page template. Try Instapage today.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
An in-depth guide to maximizing ROI with Instapage’s landing page and CRO platform
Turning traffic into conversions starts with an effective landing page. Instapage, the foremost landing page and conversion rate optimization (CRO) platform, empowers marketers to elevate their campaigns, irrespective of budget or team size. This guide provides practical steps to create high-performing landing pages while illustrating Instapage’s unparalleled tools that streamline the digital marketing process.
Getting started with Instapage
To maximize the impact of your digital marketing campaigns, begin by creating tailored landing pages with Instapage. The platform offers over 100 ready-to-use templates along with pre-built lead generation elements that simplify the creation process. Whether you are promoting a new product or running a campaign, these templates can help you quickly implement a page that captures leads effectively.
- Choose a high-converting template: Select from a library of conversion-focused layouts suited for your campaign’s goals.
- Customize elements: Use intuitive builders to edit text, images, and call-to-action buttons without needing coding skills.
- Preview and publish: Test your landing page and make necessary adjustments before launching.
Enhancing performance through optimization
Once your landing pages are live, the real work begins with optimization. Utilizing Instapage's built-in experimentation features facilitates higher conversions. Leverage data-driven insights to refine your content and layout.
- Conduct A/B tests: Experiment with different designs or copy to determine what resonates most with your audience.
- Analyze heatmaps: Understand user behavior on your landing pages and adjust accordingly.
- Monitor analytics: Use the dashboard to track performance metrics such as conversion rates and page visits.
Personalizing user experiences
Segmentation is key to personalization. Instapage allows users to create unique experiences for different audiences. By utilizing features like dynamic text replacement and AdMaps, marketers can ensure that each visitor sees a tailored message that speaks directly to their needs.
- Dynamic content delivery: Automatically update text based on user behavior or demographics.
- Targeted ad placement: Align specific ads to unique landing pages to improve relevance.
- Performance tracking: Monitor audience-specific metrics to continually refine your strategy.
With these steps, you’ll be well-equipped to develop landing pages that convert. Instapage’s robust tools simplify the process, ensuring an optimal experience from creation to optimization.
Start exploring Instapage today to elevate your digital marketing campaigns to new heights. Engage with easy-to-use templates and see tangible results as you optimize your landing pages.
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