Create your home page template for trusts

Expand your reach with an easily customizable home page template for trusts. Create landing pages with no design software needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Create high-converting landing pages with Instapage

Instapage provides marketers with a powerful platform to build effective landing pages tailored to accelerate various digital marketing strategies. By leveraging its comprehensive tools, you can significantly optimize campaign performance and maximize ROI without the need for coding expertise.

Why choose Instapage for landing page creation?

Choosing Instapage means equipping yourself with an all-in-one solution that addresses the diverse needs of marketers across various sectors. This flexibility is key in today’s competitive landscape, allowing teams of any size to produce high-quality landing pages at scale.

  1. Access to over 100 customizable templates that are designed for high conversion rates. Each template is tailored to meet specific industries such as education, financial services, and tech.
  2. Intuitive drag-and-drop builder features, enabling users to construct landing pages effortlessly without the need for a developer.
  3. Advanced optimization tools such as heatmaps and A/B testing, ensuring each page's performance can be fine-tuned for maximum effectiveness.

Step 1: Select a high-converting template

Begin by exploring the extensive library of templates offered by Instapage. It’s essential to choose a design that resonates with your target audience’s expectations and industry nuances. Consider the specific services or products you are promoting as you make your selection.

  1. Choose a template that matches your marketing objective – Whether it’s lead generation or product sales.
  2. Evaluate industry-specific needs – Different industries, such as government or insurance, might benefit from unique design placements or messaging that's more direct.
  3. Leverage templates with built-in lead generation elements, helping to capture visitor information swiftly and efficiently.

Step 2: Customize your landing page

Once you have your template, customizing it for your campaign becomes crucial. Instapage’s user-friendly interface makes this process seamless, allowing marketers to incorporate brand elements and adjust layouts quickly.

  1. Personalize your content – Utilize dynamic text replacement to ensure your messages resonate with specific audience segments.
  2. Include compelling CTAs – Ensure calls-to-action are clear and strategically placed to maximize click-through rates.
  3. Optimize images and media – High-quality visuals can significantly enhance engagement, so ensure any media used aligns with your brand identity.

Step 3: Optimize and analyze performance

The final step in your landing page creation journey is optimizing your page to improve conversion rates continuously. With Instapage's built-in analytics and A/B testing features, monitoring key performance indicators can be highly effective.

  1. Conduct A/B tests on different headlines, CTAs, and layouts to identify the most effective combination.
  2. Use heatmaps to analyze visitor behavior on your landing pages, helping to make informed adjustments.
  3. Set up tracking for conversion rates and ROI metrics to evaluate overall campaign effectiveness and tweak as necessary.

By following these steps, you can fully leverage the capabilities of Instapage to create landing pages that not only meet but exceed marketing expectations.

Start creating your high-converting landing pages today with Instapage and watch your campaigns achieve new heights of success. Sign up now!

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