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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Create high-converting landing pages with Instapage

When it comes to maximizing marketing ROI, utilizing a robust landing page strategy is essential. Instapage offers a comprehensive array of tools designed to help marketers streamline their campaigns, drive conversions, and enhance the overall customer experience. With a focus on usability and performance, Instapage facilitates the creation of landing pages that not only capture leads effectively but also support varied marketing objectives within different industries.

Why choose Instapage for landing page creation?

Instapage stands out in the crowded CRO landscape due to its user-friendly features and extensive library of templates. The platform caters to businesses in diverse sectors including marketing and advertising, finance, and education by offering superior customization options and real-time collaboration tools. This allows teams to adjust their strategies dynamically, ensuring a responsive approach to market demands.

  1. Access to 100+ high-converting templates: These templates are crafted to boost conversions and cater to specific industries, saving time and maximizing effectiveness.
  2. Intuitive drag-and-drop builder: This feature allows marketers to design landing pages easily, enabling those without coding skills to create visually appealing pages.
  3. Detailed analytics tools: With integrated analytics, users can track performance metrics that highlight user engagement and conversion rates, allowing for informed decision-making.

Step 1: Utilize standard templates for maximum efficiency

Implementing ready-made templates can significantly expedite the design process. Begin by selecting a template that aligns with your campaign goals and tailor it to fit your brand identity. The flexibility of these templates means you can easily add your logos, adjust color schemes, and modify content to resonate with your target audience.

Step 2: Optimize with A/B testing

A/B testing is crucial in identifying the most effective elements of your landing pages. Utilize Instapage's built-in experimentation features to compare different versions of your pages.

  1. Test headlines: Compare various headlines to determine which captures attention best.
  2. Call-to-action buttons: Experiment with different phrases and colors to see which encourages more clicks.
  3. Images and visuals: Try using different images or placements to enhance user engagement.

Step 3: Personalize user experiences

Finally, leverage Instapage's personalization features such as dynamic text replacement to tailor content to individual users based on their source or previous interactions.

  1. Dynamic content: Dynamically update landing page content based on visitor characteristics, such as location or referral source.
  2. Segmentation: Use data-driven insights to segment your audience and deliver tailored experiences that increase conversion potential.
  3. Ad mapping: Align specific ads to unique landing pages, ensuring that users receiving targeted ads are directed to relevant content.

In conclusion, Instapage not only simplifies the process of landing page creation but also enhances the overall efficiency of marketing campaigns. By integrating user-friendly features, testing strategies, and personalized experiences, businesses can achieve remarkable results.

Ready to supercharge your landing pages? Start a free trial with Instapage today and see first-hand how easy it is to create high-converting pages that drive revenue.

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