Select your custom home page template for historic landmarks
Build your landing pages easily with home page template for historic landmarks. Discover more tools for digital marketing and improve your conversions.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
A comprehensive guide to landing page optimization with Instapage
Understanding the art of landing page optimization is key for digital marketers across various industries. Instapage offers a powerful and flexible platform that empowers marketing teams to quickly create high-converting landing pages essential for successful online campaigns. The ability to streamline the page-building process while maximizing ROI is crucial for businesses aiming to enhance their digital presence and engagement.
Why choose Instapage for landing pages?
Instapage stands out in the crowded marketplace for landing page creation. Its user-friendly interface, combined with robust features, enables businesses in sectors like marketing, tech/SaaS, and education to tailor their content effectively. Armed with access to over 100 conversion-focused templates, marketers can easily engage their audiences and secure valuable leads through strategically designed landing pages.
- Access to over 100 high-quality templates tailored for various industries, allowing businesses to kickstart their campaigns without customization.
- User-friendly page builder tools that eliminate the need for coding knowledge, making it accessible for teams of any size.
- A/B testing capabilities that help fine-tune landing pages for performance, ensuring higher conversion rates.
Step 1: Creating your first landing page
Launching a landing page with Instapage is straightforward. Begin by choosing a template that aligns with your campaign goals. The next steps involve customizing the layout, adding necessary copy, and integrating lead generation elements to ensure captivating user experiences.
Step 2: Optimizing for conversions
Once your landing page is live, it’s essential to track its performance. Utilize Instapage’s built-in optimization tools to perform A/B tests and analyze user behavior through heatmaps.
- Use heatmaps to identify which sections of the page engage users the most.
- Conduct A/B tests on different headlines, images, or calls-to-action to see what resonates best with your target audience.
- Monitor analytics dashboards to review the overall performance of your pages and adjust strategies as needed.
Step 3: Personalizing user experiences
Personalization is crucial for enhancing engagement. Instapage provides tools to dynamically tailor content based on visitor data, allowing different segments of your audience to receive messages suited to their interests.
- Implement dynamic text replacement to present tailored messages relevant to visitors based on their previous interactions.
- Create custom landing pages aligned with specific ad campaigns using AdMaps to ensure a seamless transition from ad to landing experience.
- Leverage audience-level tracking to measure the effectiveness of personalized campaigns and refine them further.
By following these steps and utilizing the powerful features of Instapage, marketers can build effective landing pages that drive conversion rates and improve ROI.
Ready to elevate your digital marketing efforts? Start using Instapage today to create customized, high-converting landing pages that resonate with your target audience.
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started

