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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A powerful landing page solution for marketers

Instapage is designed to streamline the process of creating high-converting landing pages. With features tailored for marketers in business services, tech, and financial sectors, Instapage ensures you can maximize your campaigns effectively, regardless of your team's size or budget. Seamlessly integrating powerful conversion rate optimization (CRO) tools, Instapage accelerates your digital marketing strategy.

Leverage industry-specific templates

Instapage provides over 100 customizable, conversion-focused templates that cater specifically to different industries like education, government, and marketing. This allows marketers to launch landing pages without the hassle of starting from scratch. Each template is designed based on proven best practices to ensure high engagement rates.

  1. High conversion rates: Templates are designed with proven strategies to convert visitors into leads.
  2. Customizability: Easily modify templates to align with your brand and campaign goals.
  3. Built-in lead generation elements: Integrate forms and calls-to-action seamlessly.

Optimize landing pages with ease

Using Instapage's built-in optimization features, you can easily enhance your landing pages for better performance. A/B testing capabilities allow marketers to assess various page elements quickly and make data-informed adjustments.

Understand audience behavior and performance

With detailed heatmaps integrated within the platform, understanding user interaction with your landing pages is simpler than ever.

  1. Identify hotspots: Discover which areas of your pages attract the most engagement.
  2. Optimize based on data: Use insights to improve design and content positioning.
  3. Track key metrics: Assess performance with an analytics dashboard to ensure you meet your goals.

Deliver personalized experiences

Personalization is crucial in today’s market. Instapage allows you to create tailored content for different audience segments, improving interactions and increasing conversion rates.

  1. Dynamic text replacement: Customize messages for different user segments.
  2. AdMaps: Align specific ad campaigns with targeted landing pages efficiently.
  3. Advanced analytics: Analyze performance metrics at the audience level, giving you insights into your campaign effectiveness.

In conclusion, Instapage empowers marketers by providing tools that enhance campaign effectiveness through customization, optimization, and collaboration.

Get started with Instapage today to elevate your marketing campaigns and achieve unparalleled results!

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