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Reach out to the right audience with home page template for automation companies

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Accelerate your marketing with Instapage's landing page templates

Instapage provides powerful landing page templates specifically designed to enhance the performance of digital marketing campaigns. With over 100 customizable templates, our platform allows businesses in sectors such as education, finance, and government to create targeted landing pages that convert. These templates come with pre-built lead generation elements to streamline the capture of leads effectively.

Understanding the importance of landing pages

Landing pages are pivotal in the customer journey, serving as the initial touchpoint that converts visitors into leads or customers. They are crafted with specific goals, such as increasing sign-ups or driving sales, and help in optimizing the user experience. Investing in high-converting landing pages can significantly impact your return on investment in digital marketing.

  1. User-focused design: A well-designed landing page caters to the user's needs and interests, offering relevant information that leads to conversions.
  2. A/B testing capabilities: Instapage provides tools that allow marketers to conduct A/B tests, ensuring the most effective version of a landing page is used.
  3. Analytics integration: Detailed analytics help you track performance metrics, allowing for data-driven decisions to optimize campaigns.

Step 1: Choose the right template

Selecting the appropriate landing page template is crucial for effective campaign execution. Instapage offers a variety of templates tailored for different industries, ensuring you can find a layout that fits your business requirements.

Step 2: Customize your landing page

With the template in place, the next step is to tailor its design and content to align with your branding and messaging. Use our intuitive drag-and-drop builder to modify text and visuals easily.

  1. Brand consistency: Ensure that the colors, fonts, and images reflect your brand identity.
  2. Concise messaging: Clearly convey your value proposition in a few impactful sentences to engage visitors.
  3. Call-to-action prominence: Make sure your CTA button stands out on the page to encourage conversions.

Step 3: Optimize and personalize for conversion

Once your landing page is live, continuously optimize it to improve conversion rates. Leveraging Instapage’s built-in personalization and optimization tools allows targeted adjustments based on user behavior and demographics.

  1. Dynamic content: Utilize dynamic text replacement to personalize messages for different audience segments.
  2. Heatmaps: Use heatmaps to analyze visitor behavior and understand how they interact with your landing page.
  3. Iterate with A/B tests: Regularly test variations to learn what resonates best with your audience.

By following these steps, you can harness the full power of Instapage to boost your marketing campaigns effectively and efficiently.

Ready to accelerate your marketing efforts? Sign up for Instapage today and start creating high-converting landing pages tailored for your needs.

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