Flexible and eye-catching pricing page templates

Use eye-catching pricing page templates and stay true to your brand identity. Resonate with your audience today.

Use eye-catching pricing page templates and stay true to your brand identity. Resonate with your audience today.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An eye-catching pricing page template

Creating an eye-catching pricing page template is essential for maximizing conversions. Instapage offers various customizable templates designed specifically for capturing leads and optimizing your marketing strategy. With these features, businesses across sectors like tech, education, and financial services can significantly enhance their online presence.

Understanding the importance of a pricing page

An effective pricing page informs visitors about what you offer and entices them to make a purchase. It should be clear, engaging, and visually appealing. Here are a few reasons why your pricing page matters:

  1. Showcases value: Clearly communicates the benefits of your offerings, accompanied by attractive visuals.
  2. Encourages quick decision-making: Provides all necessary information succinctly, facilitating instantaneous choices.
  3. Builds trust: Transparency about pricing fosters confidence in potential customers.

Step 1: Choose the right template

Selecting a template that reflects your brand and goals is critical when designing your pricing page. Begin by exploring Instapage's extensive library of customizable templates.

  1. Select a template: Choose from designs that include all essential elements for effective pricing pages, such as comparison tables and call-to-action buttons.
  2. Customization options: Modify colors, fonts, and layouts to align with your branding.
  3. Mobile optimization: Ensure the template is responsive for mobile users, adhering to best practices for usability.

Step 2: Optimize content and layout

Once your template is selected, focus on creating compelling content and an effective layout. A few tips to consider include:

  1. Use clear headings: Highlight key information about your offerings, such as ‘Basic Plan’ or ‘Premium Features.’
  2. Incorporate engaging visuals: Use high-quality images or icons to draw attention to critical details.
  3. Emphasize call-to-action: Make your ‘Sign Up’ or ‘Get Started’ buttons prominent and attractive.

Step 3: Test and refine

After launching your pricing page, you shouldn’t stop there. Continuous improvement is key.

  1. A/B testing: Experiment with different layouts, headlines, and CTA buttons to see what resonates best with your audience.
  2. Analytics tracking: Utilize Instapage's analytics features to monitor engagement and behavior on your pricing page.
  3. Gather feedback: Ask users for their opinions on what works and what doesn't to guide your refinements.

An eye-catching pricing page template is not just a design task; it's a strategy that can significantly uplift your ROI. Take advantage of Instapage's robust features to create a page that not only looks great but also converts visitors into customers.

Ready to elevate your pricing strategy? Start using Instapage today to create an eye-catching pricing page template that delivers results!

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