Use the emerald news portal template to enhance your brand’s visual identity and attract more visitors
Engage more visitors with our emerald news portal template, designed for both beauty and conversion, and perfect for any industry.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A step-by-step guide to using Instapage for your landing page needs
Instapage stands out as a powerful landing page and conversion rate optimization (CRO) platform, enabling marketers to enhance their digital marketing campaigns efficiently. With its user-friendly interface and robust features, Instapage helps businesses in various sectors such as marketing, education, and financial services to accelerate their campaigns and maximize ROI.
Understanding Instapage's features
Instapage offers a suite of features tailored for creating high-converting landing pages. Marketers can access over 100 pre-designed templates and customizable lead generation elements that cater to diverse business needs. With an intuitive page builder, users can effortlessly create landing pages that drive engagement and conversion rates.
- Conversion-focused templates: Tailored layouts designed to boost conversion rates instantly.
- Lead generation tools: Pre-built elements that simplify capturing leads directly from the landing pages.
- Intuitive interface: No coding required, allowing even beginners to create effective pages quickly.
The first step: Creating your landing page
Creating a landing page on Instapage is straightforward. Start by selecting a template that aligns with your marketing goals. Once chosen, you can customize elements to fit your brand's needs. Here’s a quick overview of the process:
The second step: Optimizing for conversions
Optimization is crucial for achieving high conversion rates. Instapage provides built-in A/B testing capabilities, allowing you to experiment with different designs and copy. Essential analytics tools reveal how visitors interact with your pages, which helps refine your approach.
- A/B testing: Test variations of your landing page to determine the most effective design.
- Heatmaps: Visual data showing where users interact most on your page, helping to pinpoint improvement areas.
- Performance analytics: Track critical metrics like traffic sources and conversion rates to refine your strategy.
The third step: Personalizing the user experience
Personalization significantly enhances user engagement. With Instapage, marketers can deploy dynamic text replacement to tailor content according to the audience segments. Tools like AdMaps ensure relevant ads appear for the right pages, aligning campaigns with user intent.
- Dynamic text: Customize content on pages to reflect what users are searching for.
- AdMaps integration: Align ads with specific landing pages for improved relevance.
- Audience insights: Gain metrics that show user behavior and engagement, refining your approach.
By following these steps, marketers can efficiently utilize Instapage to achieve remarkable results in their campaigns.
Ready to amplify your marketing campaigns? Start using Instapage today and transform your landing page strategy!
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