Bring your ideas to life with Instapage's creative online shopping page template
Unleash your creativity with the creative online shopping page template. Try Instapage today.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
An all-in-one landing page and CRO platform for marketers
In the competitive landscape of digital marketing, having access to powerful tools is essential for success. Instapage stands out as a premier landing page and CRO platform that enables marketers in various industries to enhance their campaigns, optimize conversion rates, and maximize ROI. With versatile features that cater to businesses of all sizes, Instapage makes it easy to create landing pages that not only capture leads but also convert visitors into customers.
Key features of Instapage's landing page platform
Instapage’s platform is designed to streamline the landing page creation process. Key features include:
- 100+ high-converting templates: Access a diverse library of pre-built templates that cater to various industries, ensuring your pages are visually appealing and conversion-ready.
- Intuitive drag-and-drop builder: Easily customize pages without any coding, making it accessible for marketers and teams of all skill levels.
- A/B testing tools: Analyze your pages with built-in A/B testing features to identify what works best, enhancing your landing pages for optimal performance.
Creating your first landing page
Getting started with Instapage is effortless. Follow these steps to create your first landing page:
- Choose the right template: Start with a template that resonates with your campaign goals and aligns with your audience's preferences.
- Customize the elements: Use the intuitive builder to modify text, images, and layout elements to fit your branding and messaging.
- Publish and test: Once you’re satisfied with your creation, publish the page and run A/B tests to monitor its performance and make necessary adjustments.
Optimizing for conversions
To truly maximize conversions, consider these optimization strategies:
- Utilize heatmaps: Gain insights into visitor behavior on your landing pages and adjust content based on user interactions.
- Implement personalized experiences: Use dynamic text replacement to customize messaging for different audience segments, enhancing engagement.
- Leverage analytical tools: Track performance metrics like click-through rates and conversion rates to inform ongoing optimization efforts.
Optimizing your landing pages consistently will not only improve your ROI but also drive sustainable growth for your marketing strategies.
With these tools and steps, you're well on your way to creating landing pages that effectively convert visitors into leads and customers.
Start using Instapage today to unlock the full potential of your marketing campaigns and maximize your returns!
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