Create classic online store from scratch using our lead-focused templates
Drive more leads with Instapage classic online store template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Unlocking success with Instapage: The ultimate landing page and CRO platform
In the fast-paced world of digital marketing, optimizing campaigns for maximum ROI is crucial. Instapage's powerful landing page and conversion rate optimization (CRO) tools allow marketers to create high-performing pages that drive engagement and conversions. Whether you're in business services, tech, or education, Instapage provides the resources you need to elevate your campaigns significantly.
Why choose Instapage for your landing page needs?
Instapage is designed to cater to diverse marketing needs across various industries, including advertising, financial services, government, and more. With over 100 conversion-focused templates and lead generation elements, you can swiftly launch landing pages tailored to your audience without needing technical expertise.
- User-friendly interface: Instapage’s intuitive platform allows quick page creation, meaning you can focus on campaign strategy instead of cumbersome setups.
- Extensive customization options: Personalize your pages with dynamic text replacement and specific ad alignments for an enhanced user experience.
- Effective collaboration tools: Enhance team efficiency by utilizing real-time feedback and sharing options to streamline the review process.
Creating your first landing page with Instapage
Getting started with Instapage is straightforward. Follow these simple steps to create your landing page:
- Select a template: Choose from a library of high-converting templates that match your campaign goals.
- Customize your content: Use the drag-and-drop editor to position content and lead gen elements where they matter most.
- Preview and publish: Before going live, preview your page to ensure it meets your expectations and then hit publish.
Optimizing for better conversions
Simply launching a landing page isn't enough; continuous optimization is key to maximizing ROI.
- Utilize A/B testing: Experiment with variations of your page to determine what resonates best with your audience.
- Analyze heatmaps: Use built-in tools to observe user interaction and make informed adjustments based on their behavior.
- Leverage analytics: Keep track of performance metrics to refine your strategy and identify areas for improvement.
With these actionable steps, you're well on your way to creating impactful landing pages that convert.
In conclusion, Instapage offers versatile tools to suit marketers of all skill levels, ensuring that your campaigns thrive.
Ready to revolutionize your landing page strategy? Start your free trial with Instapage today and experience the difference!
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