Create your Black Friday page template for Brand strategists

Master your online marketing with this builder for Black Friday page template for Brand strategists. Try more tools to create an immaculate landing page.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A guide to using the Black Friday page template for brand strategists

The Black Friday page template for brand strategists from Instapage is designed to maximize your conversion rates while capturing the attention of potential customers during one of the busiest shopping seasons of the year. By utilizing ready-made templates tailored specifically for this event, you can efficiently launch high-converting landing pages that resonate with your target audience.

Understanding the importance of a Black Friday landing page

Creating dedicated Black Friday landing pages is vital for any digital marketing strategy, particularly for brand strategists aiming to capitalize on increased consumer spending. These landing pages should convey urgency and exclusivity, enticing potential customers to act immediately. Instapage simplifies this process with customizable templates that streamline design and functionality without needing technical expertise.

  1. Customized design: Tailor your landing page's visuals to reflect your brand identity while integrating seasonal themes to capture attention.
  2. Urgency and scarcity: Incorporate countdown timers and limited-time offers to encourage immediate action from site visitors.
  3. Clear calls-to-action: Guide potential customers effectively toward the next steps to minimize obstacles in the purchasing process.

Step 1: Choose your Black Friday template

Start by selecting a template that aligns with your campaign goals and brand philosophy. Instapage offers over 100 conversion-focused layouts specifically designed for Black Friday promotions. Whether you're in retail, tech, or education, there is a tailored option available.

Step 2: Personalize your landing page

Once a template is selected, it's time to customize the content and layout to suit your audience’s preferences. Focus on elements that will drive engagement, such as:

  1. Dynamic text replacement: Personalize messages based on visitor data to create a more compelling experience.
  2. AdMaps: Align your ads with your landing pages to provide a seamless transition for users and enhance the relevance of your offers.
  3. High-quality visuals: Utilize images and videos that reflect the excitement of Black Friday shopping, making your offer more enticing.

Step 3: Test and optimize your page

It's critical to run experiments on your landing page to identify which elements are performing best. Utilize Instapage's built-in A/B testing and heatmaps to assess user engagement and make informed refinements.

  1. Analyze user interaction: Use heatmaps to gain insights into where visitors are clicking and how they navigate your page.
  2. A/B testing: Test different headlines, CTAs, or images to see what resonates most with your audience.
  3. Adjust based on performance: Use analytics to identify underperforming sections and iterate to enhance overall conversion rates.

In conclusion, leveraging a Black Friday page template specifically designed for brand strategists is essential for optimizing your promotional efforts during this key shopping period. With Instapage, you can quickly deploy a high-performing campaign with minimal effort.

Ready to elevate your Black Friday marketing strategy? Discover the power of Instapage’s templates and start maximizing your conversions today.

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