Bring your ideas to life with Instapage's basic our brands page template

Unleash your creativity with the basic our brands page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An ultimate guide to using Instapage for landing page optimization

In today's competitive digital landscape, effective landing page optimization is crucial for marketers seeking to maximize ROI. Instapage empowers marketers with powerful tools tailored to enhance their campaigns, providing an all-in-one solution for creating high-converting landing pages without requiring coding skills.

Understanding the importance of landing pages

Landing pages serve as the first point of interaction between a potential customer and your brand. They are designed to capture attention, generate leads, and drive conversions. With Instapage, marketers can use over 100 templates and lead generation elements to create pages that resonate with their target audience, thereby enhancing user engagement and conversion rates.

  1. Capturing leads effectively: Instapage’s templates include forms and CTA buttons that attract and convert visitors.
  2. Performance tracking: Instapage offers detailed analytics to assess the effectiveness of your landing pages.
  3. A/B testing capabilities: You can experiment with different layouts to see what works best for your audience.

Step 1: Creating your landing page with Instapage

To get started on creating your landing page, follow this straightforward process:

Step 2: Optimizing your landing pages

Once your pages are created, the next crucial step is optimization. Here’s how to achieve this effectively:

  1. Use heatmaps to analyze visitor interaction on your page — this visually represents where users click the most, allowing for informed adjustments.
  2. Run A/B tests on key elements such as headlines and images to determine what captures attention and leads to conversions.
  3. Leverage Instapage’s analytics dashboard to gather data on performance metrics and identify areas for improvement.

Step 3: Personalizing your campaigns

Personalization is key to engaging your audience. Implement these strategies to tailor your landing pages:

  1. Dynamic text replacement: Automatically adjust page content to align with the ads that brought users to your landing page.
  2. AdMaps: Connect your ads to specific landing page designs to create a cohesive experience for visitors.
  3. Audience tracking: Use data tools to monitor different audience metrics and customize the user experience accordingly.

By following these steps, you can significantly enhance the effectiveness of your landing pages and achieve measurable results.

Ready to elevate your digital marketing efforts? Try Instapage today to create, optimize, and personalize your landing pages for maximum impact.

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