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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Create stunning landing pages with Instapage

In the digital marketing landscape, crafting effective landing pages is crucial for driving conversions. Instapage offers powerful landing page and conversion rate optimization (CRO) tools tailored to marketers in various sectors, including education and tech. With over 100 ready-to-use templates, Instapage streamlines the process of creating pages that maximize ROI.

Selecting the right template

Choosing the perfect template is fundamental to starting your landing page. Instapage provides a diverse library of high-converting layouts. These templates are not only visually appealing but also strategically designed to guide visitors toward taking action. Experiment with different templates to see which resonates best with your target audience.

  1. Responsive design: Ensure your landing page works seamlessly on mobile devices to capture a broader audience.
  2. Customization options: Utilize Instapage's intuitive builder to personalize your pages according to your brand's identity.
  3. Lead capture forms: Embed lead generation forms directly within your templates to facilitate easy sign-ups.

Building your landing page

With your template selected, you can begin building your landing page. Instapage's drag-and-drop editor simplifies this process, allowing you to add elements like text, images, and videos effortlessly.

  1. Add visuals: Incorporate high-quality images or videos to create engaging content that keeps your audience interested.
  2. Implement clear CTAs: Use bold, action-oriented calls to action that guide users toward completing desired actions.
  3. Use Instablocks: Benefit from reusable sections that help maintain consistency while saving time on future projects.

Optimizing for conversions

Optimization is an ongoing process that can significantly enhance your landing page performance. Instapage provides robust features for tracking visitor behavior and testing various elements.

  1. A/B testing: Test different headlines, images, and CTAs to determine what resonates best with your visitors.
  2. Heatmaps: Utilize heatmaps to analyze which areas of your page attract the most attention, allowing you to further refine your layout.
  3. Analytics dashboard: Monitor your page's conversion rates and overall performance effectively to make data-driven decisions.

Once your page is optimized, it's important to consistently monitor and update your content to ensure it remains relevant and effective. Innovation in digital marketing requires staying ahead of trends and adapting quickly.

By leveraging Instapage's comprehensive features, you can create landing pages that not only attract but also convert visitors into customers.

Ready to elevate your campaigns? Start your free trial with Instapage today and discover how easy it is to create high-converting landing pages.

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