Make a captivating lead generation page that makes real estate brokerages shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your real estate brokerages.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Boost results through landing page optimization
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Power up landing pages with AI Power up landing pages with AI sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Improve alignment across your creative team sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create Your Lead Generation Page for Real Estate Brokerages with Instapage

Creating a high-performing lead generation page is essential for real estate brokerages looking to attract and convert potential clients. Instapage offers an intuitive platform that enables marketers to quickly build customized landing pages tailored to their specific audiences in the bustling USA real estate market. By utilizing over 100 conversion-focused layouts and advanced personalization features, Instapage empowers you to optimize your marketing strategy effectively.

Understanding the Importance of Personalization

Personalizing your lead generation page is key to grabbing attention and retaining visitors. Touch points, such as dynamic text replacement and audience-specific content, can increase engagement significantly. For example, with Instapage’s powerful tools, you can automatically change the content on your landing pages based on the viewer's profile, creating a more relevant experience that boosts brand trust and customer loyalty.

  1. Dynamic text replacement allows you to tailor messages directly to individuals, enhancing relevance.
  2. AdMaps help align specific ads to the most relevant landing pages, improving traffic quality.
  3. Audience-level tracking provides insights into how different segments interact with your content, enabling targeted improvements.

Step 1: Choose the Right Layout

Selecting an appropriate starting point can simplify your design process. Instapage offers a library of lead generation templates specifically crafted for real estate brokerages.

  1. Select from high-conversion layouts that allow easy customization for your branding.
  2. Utilize Instablocks to quickly assemble your layout with pre-designed sections.
  3. Ensure your chosen layout is mobile-responsive, as many users access listings via mobile devices.

Step 2: Optimize for High Conversions

To maximize conversion rates, it is vital to incorporate elements that resonate with your target market.

  1. Conduct A/B tests to find the most effective headline and call-to-action buttons, ensuring every element is optimized.
  2. Implement detailed heatmaps to visualize user behavior and interactions with your landing page.
  3. Integrate easy-to-use forms that encourage submissions without overwhelming the visitor.

Step 3: Leverage Collaboration for Approval

Getting feedback quickly can expedite the page launch process. Instapage provides collaboration features that enable real-time edits and sharing capabilities.

  1. Use instant feedback features to gather insights from team members, ensuring all perspectives are considered.
  2. Securely share your landing page drafts with stakeholders for approval, facilitating faster turnarounds.
  3. Conduct live editing sessions to iron out any discrepancies before launch.

By following these steps, you can successfully create a lead generation page tailored to real estate brokerages that drives results.

Start converting visitors into valued leads today with Instapage. Explore our platform and watch your real estate marketing strategy thrive with our robust suite of tools designed for success.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
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See how to make your lead generation page for real estate brokerages in action

See how to make your lead generation page for real estate brokerages in action

This video focuses on the significance of real estate landing pages for conversion, considering them as either a one-page ad or an elevator pitch. The landing pages—also known as squeeze pages—serve as the first impression of your brand, attracting individuals who are already interested in your offerings. The tutorial will discuss the elements that contribute to an effective landing page, provide guidelines for creating your own, and showcase 15 popular landing page examples. Kyle Handy, a realtor and team leader from San Antonio, Texas, shares insights on how he assists other real estate professionals in enhancing their businesses through digital marketing, content creation, and social media strategies, aiming to help them generate more leads and close more deals.

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