Make an innovative coming soon page tailored to home-based businesses

Instapage enables home-based businesses to reduce costs, grow conversions, and deliver relevant landing page experiences.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Boost results through landing page optimization
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Power up landing pages with AI Power up landing pages with AI sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Improve alignment across your creative team sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Crafting your coming soon page for home-based businesses with Instapage

Creating a compelling coming soon page is essential for home-based businesses looking to build anticipation and excitement in their audiences. Instapage equips marketers with intuitive tools to design landing pages quickly and efficiently. With a library of over 100 conversion-focused templates and Instablocks, you can create an impactful page without needing developer help or coding skills. This straightforward approach helps maintain branding while keeping costs low.

Step 1: Define your message and target audience

The first step to an effective coming soon page is to articulate your primary message. Consider what excites your audience and why they should care about your upcoming offerings. Tailoring content for specific segments within your target audience—whether they're in business services, tech/SaaS, education, or other sectors—will resonate more effectively. Remember, a relevant message boosts brand trust and customer loyalty.

  1. Identify unique selling propositions (USPs): Highlight what sets your home-based business apart to attract initial interest.
  2. Understand your audience: Conduct research to comprehend their needs and tailor your message accordingly.
  3. Create a sense of urgency: Use countdowns or limited-time offers to motivate visitors to stay engaged.

Step 2: Utilize Instapage’s design features

Instapage provides several design tools to enhance your coming soon page's visual appeal. The platform allows for easy customization, ensuring your page aligns with your branding. With features like dynamic text replacement and AdMaps, you can personalize your page for different audience segments.

  1. Choose a suitable template: Leverage Instapage’s existing library to start building your page without starting from scratch.
  2. Incorporate visuals: Use images and videos that reflect your brand identity and captivate your target audience.
  3. Optimize for mobile: Make sure your coming soon page is responsive to maximize reach, especially in today’s mobile-driven environment.

Step 3: Implement optimization strategies

Once the design is in place, it's vital to ensure that the coming soon page is optimized for performance. Instapage offers built-in experimentation features, such as A/B testing and detailed analytics. This enables you to track user behavior on your page and refine your approach accordingly.

  1. Analyze heatmaps: Use Instapage’s heatmap feature to understand where users are clicking and engaging on your page.
  2. Run A/B tests: Experiment with different headlines, layouts, and calls to action to identify what performs best.
  3. Review analytics: Leverage performance metrics to make data-driven adjustments, improving overall engagement and conversion rates.

In conclusion, an effective coming soon page can build anticipation and keep your audience engaged until your business launches. Utilizing Instapage, marketers can create visually stunning and optimized pages with minimal effort.

Ready to create a stunning coming soon page? Start using Instapage today to ensure your home-based business captures attention and drives interest before you officially launch.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to make your coming soon page for home-based businesses in action

In this video, Christian discusses the creation of a 'coming soon' page that helps generate marketing momentum before a business launch. While not essential for every business, such a page can serve as a temporary marketing tool to build an email list and gather early customer feedback. Key elements of an effective coming soon page include a clear explanation of what will be launched, details about the products or company, and a specific timeline for the launch. Adding a countdown timer can enhance engagement and motivate timely completion of preparations. Various countdown timer apps are available on the Shopify app store to assist with this feature.

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