Make your personalized click-through page for pipeline companies

Deliver personalized experiences with click-through page that build brand trust for pipeline companies and foster customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Boost results through landing page optimization
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Improve alignment across your creative team sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your click-through page for pipeline companies with Instapage

In an era where digital marketing is crucial for pipeline companies, having an effective click-through page can drastically enhance conversion rates. Instapage provides you with a robust, flexible platform tailored specifically for creating high-converting landing pages effortlessly. With over 100 conversion-focused layouts and seamless Instablocks, marketers can construct pages without any coding expertise, streamlining the creative process.

Step 1: Choosing the Right Template

Selecting the right landing page template is the foundational step in building your click-through page. Instapage’s library offers a variety of templates optimized for different industries, including the pipeline sector. Here are important considerations:

  1. Industry relevance: Choose a layout that resonates with your audience’s expectations, enhancing trust.
  2. Conversion features: Look for templates that include call-to-action buttons and lead capture forms to maximize engagement.
  3. Customization options: Ensure that the selected template allows for personalization to align with your brand narrative and audience needs.

Step 2: Optimizing for Conversions

Once your template is selected, the next step is optimization for conversions. Instapage offers built-in A/B testing and detailed heatmaps that provide insights into user behavior on your page. Consider implementing these strategies:

  1. Use heatmaps to analyze user interaction: Understand where potential customers click the most and adjust your design accordingly.
  2. A/B test your headlines and call-to-action buttons: Small changes can lead to significantly improved results, guiding your audience towards desired actions.
  3. Regularly review analytics: Utilize Instapage's analytics dashboard to track performance metrics and refine your strategy based on actual data.

Step 3: Personalizing Content

To truly resonate with your audience, personalized content is essential. Instapage's dynamic text replacement feature allows you to create unique experiences based on specific audience segments. Here are key tactics:

  1. Implement dynamic text: Automatically adjust on-page text to relate to the queries your audience is searching for, increasing engagement.
  2. Utilize AdMaps: Align ad content to specific landing pages for target audiences to ensure consistent messaging across platforms.
  3. Segment your audience: Track metrics to develop insights on audience segments, tailoring content to their preferences and needs.

Adhering to these steps will enhance not only the usability of your click-through page but also its effectiveness in driving conversions and fostering customer loyalty.

Start building your click-through page for pipeline companies today with Instapage, setting the stage for future success.

Ready to optimize your marketing efforts? Sign up for Instapage today and take the first step towards creating landing pages that convert!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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FAQs

See how to make your click-through page for pipeline companies in action

See how to make your click-through page for pipeline companies in action

The pipeline builder is a tool designed to help you develop a pipeline of interested talent in three steps. It begins with a sponsored update recruitment ad or banner displayed on your company page, promoting a specific job opportunity. When members click on the ad, they are redirected to a customized landing page showcasing details about the opportunity, company culture, and team. If interested, they can click an 'I'm interested' button to submit their contact information. This information, along with their LinkedIn profile, is automatically transferred to a campaign folder in LinkedIn Recruiter, allowing you and your team to follow up directly. To create a pipeline builder campaign, access your company page admin settings, click 'manage page,' and then 'pipeline builder' to set up new campaign pages.

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