Make your app page in Midori: Enhance your browsing experience

Create your app page in Midori and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Bell Media cuts production schedules in half with Instapage post-click landing pages
Boost results through landing page optimization
Bell Media cuts production schedules in half with Instapage post-click landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Improve alignment across your creative team sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Creating impactful landing pages with Instapage

In the competitive landscape of digital marketing, having an effective landing page is crucial for converting visitors into customers. Instapage offers a powerful, user-friendly platform to design and implement landing pages that not only capture attention but also drive conversions. Whether you're in the business services, education, or tech sectors, optimizing your online presence with Instapage can significantly enhance your marketing strategy.

Understanding the essentials of landing pages

A well-designed landing page serves as a targeted destination for your marketing campaigns. It provides a seamless experience that encourages visitors to take specific actions, such as signing up for a newsletter or making a purchase. To maximize your results, consider the following elements when crafting your landing pages:

  1. Compelling headlines: Capture the visitor's attention immediately with a clear and engaging headline that communicates the value of your offering.
  2. Strong calls-to-action (CTAs): Use clear and actionable CTAs that guide users towards the desired outcome, whether it's filling out a form or clicking a button.
  3. High-quality visuals: Incorporate relevant images or videos that enhance your message and resonate with your target audience.

Step 1: Choose a layout that drives engagement

Selecting the right layout is the first step in creating an effective landing page. Instapage provides a library of over 100 conversion-focused templates to suit various business needs. Here’s how to proceed:

  1. Identify your goal: Clearly define what action you want visitors to take when they arrive on your landing page.
  2. Browse templates: Use Instapage's drag-and-drop editor to explore and select a layout that aligns with your marketing objectives.
  3. Customize for relevance: Tailor the chosen template to incorporate your branding and messaging for consistency across your campaigns.

Step 2: Optimize for conversions with built-in features

Once you have your layout, optimizing it for conversions is essential. Use Instapage's built-in experimentation tools and heatmaps to inform your decisions:

  1. Conduct A/B testing: Experiment with different headlines, images, and CTAs to find the most effective combinations for your audience.
  2. Utilize heatmaps: Analyze how users interact with your landing page to identify areas for improvement.
  3. Leverage analytics: Use the analytics dashboard to monitor performance and make data-driven adjustments for better results.

Step 3: Personalize the landing experience

Personalization can significantly enhance your landing page's effectiveness. Instapage allows you to tailor experiences dynamically:

  1. Dynamic text replacement: Adjust key messages based on user source or behavior to increase relevance.
  2. AdMaps targeting: Align specific advertisements with corresponding landing pages to ensure a consistent user journey.
  3. Audience-level metrics: Track the performance of your landing pages by specific audience segments, allowing for targeted adjustments.

By following these steps, marketers can significantly enhance their landing pages and improve conversion rates. Instapage's robust features make it an invaluable ally in creating experiences that resonate with visitors and foster brand loyalty.

Ready to transform your landing pages? Start using Instapage today and experience the benefits firsthand.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

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See how to make your app page in midori in action

See how to make your app page in midori in action

In this video tutorial, the creator shares a method for making a DIY Midori-style traveler's notebook, often referred to as a faux dory. They previously demonstrated how to create inserts for these notebooks and responded to audience inquiries about making the Midori. While genuine Midori products are available for purchase online, the presenter opted to craft their own notebook using leather found in their husband's workshop. The DIY process involves cutting leather, punching holes, and adding elastics to create the notebook cover. For demonstration purposes, the creator will use cardstock instead of leather, explaining that it is a straightforward project requiring basic materials, including either a piece of leather or cardstock.

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