Make your tailored opt-in page for Activities directors

Here are the parts you need to include to create the perfect optin landing page: Headline. Just because people arrive at your landing page, it doesnt mean theyre going to opt in. Subheadline. Lead Magnet. Landing Page Copy. Social Proof. Optin Form. Call to Action.

An opt-in page delivers a free resource in exchange for marketing information, and a sales page gives access to an offer in exchange for money. A landing page can be identified as both an opt-in page or a sales page, depending on the overall goal of the page.

Landing pages, also called squeeze pages or opt-in pages are one of the most misunderstood pieces of the online marketing process. Too often a landing page is simply tossed together to promote or sell a marketers latest product or freebie.

What is an opt-in form? An email opt-in form is an email sign-up form that gives your website visitors an opportunity to receive your emails on a regular basis.

An Opt-In Page (formerly referred to as a subscribe page) is a websites page where visitors can choose (opt-in) to receive communications such as promotional emails and newsletters. To sign up for these communications, visitors are requested to provide their name and email address on the Opt-In Page.

An opt-in page only has three key elements: A headline that conveys the main benefit of subscribing to your email list or downloading your lead magnet. An opt-in form that asks for the potential customers email address. A call to action that makes it clear to the potential customer what they need to do next.

There are a few key elements that every opt-in page should include: A headline that grabs attention. A subheader that explains the offer. A simple form to collect email addresses. Testimonials and social proof. Lead magnet offer in return for the visitors email address. A CTA (call to action) button.

Step #1: Define Your Campaign Goal. Step #2: Select a Landing Page Template. Step #3: Write Your Copy. Step #4: Create an Irresistible Call-To-Action. Step #5: Use Visual Content. Step #6: Include Social Proof. Step #7: Add Branding Elements. Step #8: Add Tracking.