Make an user-friendly long-form landing page for casual users

Instapage empowers you to reduce costs, enhance conversions, and deliver meaningful experiences to your casual users.

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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Boost results through landing page optimization
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Improve alignment across your creative team sidebar
Instapage helps Output achieve a 261% conversion rate uplift with targered landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create your long-form landing page for casual users with Instapage

Building landing pages doesn't have to be a complicated process. With Instapage, anyone can create a long-form landing page that not only captivates visitors but also significantly enhances conversion rates. This guide will walk you through the necessary steps to harness Instapage's powerful features tailored for marketers in various sectors including business services, tech, and education.

Step 1: Choose a template

Begin your journey by selecting a layout that resonates with your brand and audience. Instapage offers a vast library of over 100 conversion-focused templates.

  1. Explore the library: Find a template that aligns with your brand's goals.
  2. Preview various options: View variations to understand their potential impact.
  3. Select and customize: Choose your template and start editing to fit your specific needs.

Step 2: Customize your content

Once a template is chosen, it's time to add your unique content. Focus on clarity and persuasion to engage your audience effectively.

  1. Use dynamic text replacement: Personalize messages based on visitor data.
  2. Incorporate multimedia: Include images and videos that enhance the messaging.
  3. Ensure readability: Break text into manageable sections and use bullet points.

Step 3: Optimize for conversions

After customizing your landing page, leverage Instapage's optimization tools to increase conversions.

  1. Conduct A/B tests: Compare different versions to see which performs better.
  2. Utilize heatmaps: Analyze user behavior on your page to identify areas for improvement.
  3. Track performance: Use the analytics dashboard to assess and iterate based on data.

With these steps, you can create a long-form landing page that not only looks great but also drives results. Remember to continuously test and optimize based on user feedback for ongoing success.

Call to action: Start building your first landing page today with Instapage! Join the thousands of marketers who have transformed their online presence and increased their conversion rates.

Don't hesitate, make your vision a reality with Instapage's easy-to-use platform. Create your long-form landing page now!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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The suggestion is to simplify your approach by focusing on a single landing page instead of getting caught up in excessive details like multiple pages, elaborate logos, or aesthetically pleasing websites. Many business owners and consultants often waste time deliberating on minor details such as business card designs, which distracts them from the crucial goal of attracting paying clients. It's important to strip back unnecessary elements and concentrate on effective strategies that drive results, rather than fixating on trivial aspects. The ultimate focus should be on taking action in the marketplace to secure clients, as that is the most important outcome.

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