Make a captivating email capture page that makes publishing houses shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your publishing houses.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

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Boost results through landing page optimization
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
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Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
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Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
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Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Improve alignment across your creative team sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your email capture page for publishing houses with Instapage

Creating an effective email capture page for publishing houses is crucial for building a loyal audience and increasing conversion rates. Instapage offers a flexible and user-friendly platform that allows marketers to develop landing pages rapidly without the need for coding. With over 100 conversion-focused layouts and Instablocks, marketers can create personalized and relevant experiences that resonate with their audience.

Why prioritize email capture pages?

An email capture page is a vital component for any publishing house aiming to expand its readership and monetize its content. By collecting email addresses, businesses can offer personalized content and communicate directly with their audience. The integration of unique design elements and targeted messaging in your email capture page can significantly boost your conversion rates.

  1. Effective design: A well-designed email capture page enhances user experience and encourages sign-ups.
  2. Targeted messaging: Customized content increases relevance, improving the chances of user engagement.
  3. Measurable results: Instapage's built-in analytics allow you to track performance and optimize your page effectively.

Step 1: Setting up your email capture page

Begin by selecting a template that reflects your brand identity and resonates with your target audience. Instapage empowers marketers to choose from its library of conversion-focused layouts.

  1. Choose a layout: Select a design that aligns with your marketing goals and audience preferences.
  2. Customize content: Use the drag-and-drop editor to tailor text, images, and calls to action to suit your audience's needs.
  3. Implement dynamic text replacement: Ensure your page content is personalized by dynamically changing elements based on user data.

Step 2: Optimize for higher conversions

Utilizing Instapage's optimization features can greatly enhance your email capture page’s performance.

  1. A/B Testing: Conduct experiments to determine which versions of your page generate the highest conversions.
  2. Heatmaps: Analyze user interactions to see where visitors engage most and adjust your page layout accordingly.
  3. Analytics dashboard: Leverage detailed insights to continuously refine your strategy and improve results.

Step 3: Launching your email capture page

Once your page is set up and optimized, it’s time to launch. Share your email capture page through various channels to maximize visibility.

  1. Marketing campaigns: Use email newsletters and social media posts to promote your new page.
  2. Collaborate with teams: Utilize Instapage’s collaboration features to gather feedback before the final launch.
  3. Monitor and iterate: After launching, keep an eye on your page’s performance and make necessary adjustments based on real-time data.

By following these steps, publishing houses can effectively capture leads and enhance their digital presence.

Ready to take your email capture efforts to the next level? Start building your email capture page today with Instapage and watch your audience grow!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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My email list is the number one driver of profits in my business by a long shot. And if youve been dying to start your own email list but dont know how this video is for you, Im gonna take you through the entire process from start to finish. Hey guys, whats up? Its Alex coming at you this week with a video to help all my fellow copywriters, marketers, and business owners ready to start building their email lists. Now, its probably no secret that I love email marketing for so many reasons and I truly believe that every brand, business freelancer and service provider should have an email list and communicate with it on a regular basis. I made nearly six figures on the first launch I ever did and I didnt even have a large social following. In fact, I barely had any YouTube subscribers but I did have a super engaged email list of 2300 people. I sent out eight emails and I brought in $84,000 in revenue. And even to this day with a much larger social media following and hundreds of th

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