Make your tailored click-through page for Diversity recruiters

Empower Diversity recruiters with Instapage to deliver impactful click-through page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Boost results through landing page optimization
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Power up landing pages with AI Power up landing pages with AI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Improve alignment across your creative team sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your click-through page for Diversity recruiters

Creating a compelling click-through page for diversity recruiters is crucial for enhancing recruitment efforts. This guide will walk you through the steps to build a targeted landing page that not only attracts diverse candidates but also optimizes conversion rates in your hiring process. By leveraging Instapage's powerful features, you can create a page that aligns with your branding and delivers meaningful experiences.

Understanding Your Audience

Before building your landing page, it's essential to understand your target audience. For diversity recruiting, you want to attract candidates from various backgrounds, experiences, and demographics. Analyze current hiring trends, and use demographic data to align your content effectively. Concepts such as user empathy and inclusivity should be at the forefront.

  1. Research the demographics of successful candidates in your industry. Understanding backgrounds helps shape your messaging.
  2. Gather insights on what diverse candidates look for in job opportunities to create focused content.
  3. Explore existing diversity recruitment pages for inspiration but tailor your approach to reflect your unique company values.

Utilizing Instapage Features for Effective Page Building

Leverage Instapage’s flexible landing page builder to design an inviting and functional experience. Start with templates specifically designed for recruitment to streamline your process.

  1. Select a layout from the 100+ conversion-focused designs that resonate with your target audience.
  2. Use Instablocks to quickly add sections like testimonials, benefits, or job descriptions without the need for coding.
  3. Incorporate heatmaps and analytics tools to measure engagement and optimize your messaging continuously.

Implementing Personalization Strategies

Personalization can significantly enhance the candidate experience on your landing page. Instapage allows for dynamic content based on user behaviors, ensuring your messaging resonates.

  1. Utilize dynamic text replacement to customize headlines and calls-to-action based on the candidate's referral source.
  2. Employ AdMaps to align ads that speak directly to specific demographic groups, boosting click-through rates.
  3. Track metrics at the audience level to refine your recruitment strategies and improve conversion rates over time.

By following these structured steps, you will create an effective and engaging landing page tailored to attract diverse candidates.

Take action today and start building a landing page that shows your commitment to diversity while driving conversions through Instapage’s powerful tools.

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See how to build your click-through page for diversity recruiters in action

Welcome to the team Dash webinar on diversity, equity, and inclusion (DEI) in recruitment. I’m Karina, the community manager. Team Dash is an intuitive platform for applicant tracking, recruitment marketing, and video interviewing, allowing recruiters to manage the entire hiring process in one place—from creating job advertisements to offering positions to candidates. It's the most customizable recruitment software available, enabling tailored project design with custom stages, automations, and access. Many attendees are currently selecting an ATS for their teams, so I encourage you to schedule a product tour for a deeper understanding, with a link provided in the chat.

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