Make your checkout page optimized for Desktop computer

Instapage empowers you to slash costs, skyrocket conversions, and deliver tailored experiences on Desktop computer.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Boost results through landing page optimization
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Improve alignment across your creative team sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your checkout page on Desktop computer with Instapage

Creating a checkout page that converts can significantly impact your business growth. Instapage empowers marketers to effectively build a checkout page on Desktop computer without needing any coding skills. By leveraging Instapage’s extensive library of customizable templates and features, you can deliver tailored landing experiences that enhance conversions and customer loyalty.

Step 1: Start with a flexible template

Instapage offers over 100 conversion-focused layouts tailored for different industries such as Education, Financial Services, and Tech. Selecting the right template is crucial for aligning your checkout page with your branding and target audience's expectations.

  1. Choose a template that reflects your brand identity.
  2. Ensure that the template is optimized for user experience on desktop devices.
  3. Pick layouts that include necessary elements, such as trust badges and payment options.

Step 2: Customize your landing page

Once you've selected a template, it's time to personalize it. With Instablocks, you can quickly adjust content blocks to fit your specific call-to-action. This step is vital for staying relevant to your audience while driving conversions.

  1. Use dynamic text replacement to automatically customize headlines based on the referring ad.
  2. Integrate high-quality images and videos that resonate with your audience.
  3. Test different color schemes and button placements to see which garners more engagement.

Step 3: Optimize for conversions

Optimization is necessary for maximizing the effectiveness of your checkout page. Utilize built-in experimentation features that Instapage provides to conduct A/B tests and analyze user behavior.

  1. Use heatmaps to track where users are clicking and adjust the layout accordingly.
  2. Run A/B tests on different versions of your checkout page to determine the highest performing elements.
  3. Monitor performance metrics using the analytics dashboard to iteratively improve the page.

Following these steps will ensure that your checkout page is not only well-designed but also optimized for conversions and user experience. By leveraging Instapage, you make it seamless to build your checkout page on Desktop computer.

With Instapage's features, building a high-performing checkout page is within your reach. Start creating your landing page today to grow your conversions and reduce costs effectively.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to build your checkout page on desktop computer in action

See how to build your checkout page on desktop computer in action

According to the Bamert Institute, around 70% of individuals who access the checkout page of an online store do not finalize their purchase, meaning only about 30 out of 100 visitors to an e-commerce site make a purchase. This indicates that even if potential customers like a product and add it to their cart, there are barriers preventing them from completing the transaction. The video tutorial aims to demonstrate how simple adjustments can increase the conversion rate from 30% to 50% or more, thus positively impacting business performance. All strategies discussed are free to implement. The demonstration uses an e-commerce website for a plant shop, utilizing the Astra theme and one of their starter templates.

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