Make your tailored black friday page for Purchasing assistants

Empower Purchasing assistants with Instapage to deliver impactful black friday page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Boost results through landing page optimization
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Power up landing pages with AI Power up landing pages with AI sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Improve alignment across your creative team sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your Black Friday page for Purchasing Assistants using Instapage

Creating a compelling Black Friday landing page is crucial for purchasing assistants aiming to maximize sales during this highly anticipated shopping event. Instapage offers marketers the tools to effectively design landing pages quickly with over 100 conversion-focused layouts and Instablocks, ensuring no coding or developer resources are required.

Understanding the Importance of a Black Friday Landing Page

A dedicated Black Friday page allows businesses to capture customer interest effectively, showcasing promotions and driving conversions. By utilizing Instapage, purchasing assistants can create tailored experiences that resonate with their specific target audiences.

  1. Targeted Promotions: Tailor your offerings to meet the specific needs of different customer segments, increasing engagement.
  2. Enhanced User Experience: Optimize page layouts that are visually appealing and easy to navigate, leading to higher conversion rates.
  3. Quick Deployment: Leverage Instapage's user-friendly features to launch your Black Friday page without the hassle of coding.

Step 1: Designing Your Black Friday Page Layout

To kickstart your Black Friday campaign, begin by selecting an appropriate layout. Instapage provides a variety of templates designed specifically for seasonal sales. Follow these steps to design an eye-catching layout:

  1. Choose a layout that highlights your main promotional message prominently.
  2. Incorporate holiday-themed visuals to create a festive atmosphere.
  3. Ensure responsiveness across all devices, allowing users to shop seamlessly on mobile and desktop.

Step 2: Optimize for Higher Conversions

Once your landing page design is selected, it’s essential to optimize it for conversions. Use Instapage's built-in experimentation features and analytics dashboard to enhance performance.

  1. Conduct A/B testing on various elements such as headlines, images, and call-to-action buttons to see what resonates best with your audience.
  2. Utilize detailed heatmaps to understand user behavior and refine your page accordingly.
  3. Measure performance through analytics to adapt strategies based on real-time results.

Step 3: Personalizing the User Experience

Personalization is key to connecting with your audience. By dynamically tailoring content and offers, you can improve both brand loyalty and conversion rates.

  1. Use dynamic text replacement to showcase relevant messages based on visitor data.
  2. Integrate AdMaps for alignment between your ads and landing pages, reinforcing your message.
  3. Track audience metrics to tailor content strategies for future campaigns.

In conclusion, building a Black Friday page for purchasing assistants requires attention to layout, optimization, and personalization. Leveraging Instapage can help streamline this process and enhance conversion outcomes.

Ready to elevate your Black Friday sales? Start crafting your customized landing page on Instapage today, and experience a boost in conversions.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your black friday page for purchasing assistants in action

To set up Black Friday and Cyber Monday deals, start early, ideally at least a week in advance. In Seller Central, navigate to Advertising, then Prime Exclusive Discounts, and click on Create Discount. Assign a name to the discount and select either Black Friday, Cyber Monday, or both, which will automatically apply the relevant dates. This year, the discount will extend throughout the weekend from Black Friday to Cyber Monday. If you prefer different discounts for each day, create separate entries. After saving, add products with two options: input details individually or via an upload file. To upload a file, download the sheet, fill in the SKU, percentage off, dollar amount off, or fixed price.

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