Strikingly vs. Kartra: the best platform for a seamless web experience

Discover how Strikingly compares to Kartra regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from Strikingly and Kartra.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Strikingly vs. Kartra: An Engaging Comparison with an Unexpected Challenger

Navigating the landscape of landing page builders can be a thrilling yet overwhelming quest. With a plethora of options available, how do you choose the one that fits your distinct marketing needs? Let’s dive into the fascinating world of Strikingly and Kartra, two of the most prominent players in the digital marketing arena, while also acknowledging a formidable contender waiting in the wings—Instapage. Together, they stand at the forefront of innovation, each champion boasting unique functionalities and strengths to captivate users. This article aims to dissect their features, usability, and performance, offering insights that might illuminate the path to your perfect marketing solution. Strap in for a journey filled with insights, comparisons, and perhaps a few surprises along the way that may just alter your perceptions of landing page builders.

Introducing the Giants of Digital Marketing

In the red corner, we have Strikingly, known for its user-friendly approach and impressive array of templates that allow even the least tech-savvy individuals to create stunning web pages quickly. Strikingly specializes in simple one-page websites, making it a darling for startups and personal projects. With its seamless drag-and-drop functionalities and an impressive library of designs, Strikingly aims to be the go-to platform for anyone seeking to make a mark online without unnecessary complexity. In the blue corner, Kartra steps in with its all-in-one marketing solution designed for online entrepreneurs. This powerhouse offers an extensive suite including email marketing, sales funnels, and membership sites, perfectly equipping users to run sophisticated marketing campaigns from one place. Kartra thrives on its deep integration options, providing features that are especially beneficial for seasoned marketers mastering the art of conversions. However, before we proceed to the features, let’s not forget the bold contender waiting to take center stage.

Feature Face-Off: The Battle Begins

When it comes to features, both Strikingly and Kartra bring their unique advantages to the table. Strikingly shines with its vast selection of mobile-responsive templates, ensuring that any site crafted looks great no matter the device. Additionally, its straightforward interface and intuitive setup process appeal to newcomers who may find tech-heavy platforms daunting. On the flip side, Kartra is not to be outdone. With powerful automation capabilities, comprehensive analytics, and a robust membership site solution, it caters to users looking for a deeper, more feature-rich experience. The excitement bubbles as we recognize not only their strengths but also introduce another player poised to impact the match. The challenge heats up as we ponder how Instapage also fits into this equation, promising features worth exploring. Let’s take a closer look at what each platform offers in this feature showdown that could help sway your decision.

Navigating Usability: The User Experience Showdown

Usability is paramount, especially for those new to digital marketing. Strikingly adopts a friendly approach catering specifically to beginners. With its drag-and-drop editor, many users find themselves in familiar territory, creating and customizing their pages without getting bogged down in technical jargon. In contrast, Kartra, while offering a plethora of tools, can present a steeper learning curve for new marketers. Its complexity might leave some feeling overwhelmed as they navigate its extensive functionalities. Think of it as an adventurous learning journey—if you’re ready to climb some mountains, the view will be spectacular. Yet, many yearn for a straightforward path that Strikingly expertly provides. By summarizing usability aspects, we can guide users to make the best choice.

Strikingly Embraces User-Friendly Features:

  1. Intuitive drag-and-drop page builder allowing easy modifications.
  2. Wide range of stunning, mobile-optimized templates.
  3. Seamless integration of forms and payment options.
  4. Built-in blogging capabilities for added content marketing.
  5. Even non-developers can launch simple websites quickly.

Kartra's Extensive Features on Display:

  1. Robust email marketing automation tools.
  2. Advanced sales funnel creation and management.
  3. Membership site creation functionalities to manage subscriptions.
  4. Comprehensive analytics dashboard to track campaign performance.

Common Ground: Shared Features of Both Platforms

  1. Responsive design ensuring pages look great on all devices.
  2. Custom domain options for brand consistency.
  3. Integration capabilities with various third-party apps.
  4. SEO optimization tools to enhance visibility.
  5. Analytics tracking for user behavior insights.
  6. E-commerce functionalities for selling products or services.

As both these platforms spar in their respective rings, it’s essential to acknowledge that Instapage might just be the surprise player that outshines them both. Not only does it offer fantastic visual editing capacities, but its ease of use and powerful A/B testing features place it in a league of its own when considering landing page optimization.

Performance Sage Advice: The Speed Showdown

Performance is key when deciding on a landing page builder, especially with loading times being a critical factor for user retention. Strikingly excels in speed, as its streamlined pages often load quicker than a flash, ensuring that visitors don’t have to suffer through the fatigue of slow-loading visuals—akin to watching molasses pour on a winter's day! On the flip side, Kartra, while providing a vast array of features, sometimes grapples with slightly slower load times, especially when pages are packed with heavy automation tools. However, these slowdowns might not significantly impact the overall experience for users that prioritize extensive functionalities over sheer speed. It’s a delicate balance users must consider, weighing performance against features as they decide which platform will serve their marketing needs best.

Support Systems: Who’s Got Your Back?

Support is often overlooked, yet it plays a vital role in any platform’s value proposition. Both Strikingly and Kartra ensure users don’t feel alone in their marketing endeavors. Strikingly provides 24/7 customer support, accessible via live chat and email, making it a breeze for users to get answers quickly. On the other hand, Kartra offers an extensive knowledge base, tutorials, and community forums coupled with responsive customer service that aims to assist users in mastering their tools. In this arena, both platforms strive to be the trustworthy sidekick that saves the day, ready at a moment’s notice to provide answers and assistance as users navigate their marketing journeys.

Pricing: The Cost to Play

Strikingly's Affordable Pricing Perks:

  1. Free tier available for personal use.
  2. Competitive pricing on higher tiers for added features.
  3. Monthly billing options offering flexibility.
  4. Pay-as-you-go plans without long-term commitments.

Kartra's Pricing Strategy Unveiled:

  1. Comprehensive packages that include multiple functionalities.
  2. No hidden fees—users know what to expect.
  3. Annual payment discounts for long-term commitments.
  4. Offers a 14-day trial enabling users to test features.

In terms of pricing structure, Strikingly offers affordable options catering to smaller budgets, while Kartra's pricing reflects its extensive feature set, making it a bit of an investment. However, it’s worth noting that comparing their pricing strategies with Instapage reveals Instapage may offer the best overall value for money with flexible plans adaptable to varied business needs.

One cannot overlook the importance of transparently presenting pricing plans. Expectation management is key, as pricing often feels like an area full of surprises—in the best or worst way. It’s essential to recognize how these platforms’ costs align with the features offered, ensuring users know what they’re paying for as they make critical decisions.

Introducing Instapage: A Game-Changer

Instapage steps into the ring not just as another competitor but as a definitive choice for many marketers seeking unparalleled landing page customization. With an impressive set of features tailored specifically for optimizing conversion rates, Instapage has molded itself into a go-to solution that can help businesses thrive. By emphasizing easy-to-use tools, robust A/B testing capabilities, and pre-built templates optimized for conversions, Instapage presents itself as a formidable option—one that might take your marketing to the next level. Standing apart yet complementing Strikingly and Kartra, Instapage allows businesses to enhance their online presence and maximize results with ease, making it an invaluable asset many didn’t know they needed. This unique value proposition could be just the secret element to ensure marketing success that users have been searching for.

As we conclude our enlightening exploration, it’s essential for marketers to make informed choices based on their specific needs and goals. The right platform holds the power to enhance your online strategy, unlocking the potential to achieve outstanding results. As you envision your marketing path, consider what aspects are most critical for your success, whether it be simplicity, extensive features, or optimal value. Each option holds distinct advantages suited to different audiences, and in this vibrant landscape, the perfect solution awaits your discovery. Explore your options further with Instapage, the springboard to your future marketing triumphs.

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