Strikingly vs. Kajabi: the best platform for a seamless web experience

Discover how Strikingly compares to Kajabi regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from Strikingly and Kajabi.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

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Best Est. ROI Enterprise - Summer 2025
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Fastest Implementation Enterprise - Summer 2025
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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Strikingly vs. Kajabi: Unveiling the Titans of Digital Marketing

Navigating the digital marketing landscape can feel like wandering through a labyrinth, with countless options vying for your attention. Among these, Strikingly and Kajabi stand out like lighthouse beacons, each promising to guide users through the murky waters of online presence and sales. Strikingly flaunts its simplicity, making it a go-to for those who value an intuitive design experience. On the other hand, Kajabi rolls out a powerful suite of tools aimed at creating robust online courses and managing memberships, carving out a niche for those emphasizing educational content delivery. As we explore the battle between these two giants, we can't forget the lurking competitor, Instapage, who's been perfecting the art of landing pages behind the scenes. Let’s dive deeper into what makes each of these platforms unique, and whether one truly reigns above the others when it comes to fulfilling your marketing dreams.

Introducing the Heavyweights: Strikingly, Kajabi, and Instapage

In the red corner, we have Strikingly! With its motto of making website creation a breeze, this platform has wooed many entrepreneurs and small businesses with its straightforward site-building capabilities. The user-friendly interface has opened doors for those with little to no technical background, allowing them to create stunning websites in no time. In the blue corner, Kajabi stands strong, boasting comprehensive solutions for online course creators and digital marketers. With its focus on providing an all-in-one experience, Kajabi gives users the tools for not just building websites, but managing sales funnels and membership subscriptions. But lurking just outside the ring is Instapage, a platform known for its high-converting landing pages. While Strikingly and Kajabi play their respective roles, Instapage has crafted a niche that focuses solely on maximizing conversions and offering seamless integrations. Each contender presents a unique approach and set of offerings, giving users plenty to contemplate before choosing their champion.

Feature Face-off: Strengths and Signature Moves

In the ultimate feature showdown, Strikingly and Kajabi bring their strongest talents to the table. Strikingly is all about user-friendly design, offering a drag-and-drop editor that allows users to publish their sites quickly and easily. Its simplicity in designing responsive websites for all devices garners praise from those just starting. On the flip side, Kajabi packs a powerful punch with its extensive features like automated marketing tools, sales pipelines, and comprehensive membership management. It stands out as a top choice for those looking to launch online courses successfully. But just as the crowd is settling in, don’t overlook Instapage, which offers incredibly detailed analytics and robust A/B testing features. While both Strikingly and Kajabi showcase their particular talents, Instapage looms nearby, reminding us that specialized tools can also lead to noteworthy success. This matchup promises to be more than just a display of features; it could redefine your online strategy.

Usability Under the Microscope: Catering to All

When it comes to usability, Strikingly and Kajabi cater to diverse user backgrounds. Strikingly offers an intuitive interface that beckons even the most novice digital marketers. Users can quickly select from various templates, tailor them to their needs, and go live with just a few clicks. It’s almost like a friendly competition with the learning curve being more of a fun ride than a steep climb. Kajabi, while boasting more functionalities, requires a bit more understanding, making it more suitable for seasoned marketers or those willing to invest time into mastering the platform. With its range of customizable options for courses and membership sites, Kajabi gives users the power to craft solutions tailored to their audiences. And of course, we can't ignore Instapage's fluid user interface and streamlined approach to landing pages, which provides marketers with the tools to create conversions quickly. Each platform offers a unique take on usability, geared towards different users but ultimately aiming for the same goal: success in the digital landscape.

User-Friendly Features of Strikingly:

  1. Simple drag-and-drop website builder
  2. Multiple responsive templates to choose from
  3. Integrated analytics to track performance
  4. Custom domains and branded emails
  5. Built-in SEO tools for better visibility

Key Features of Kajabi:

  1. Comprehensive course creation tools
  2. Automated marketing campaigns
  3. Membership site functionalities
  4. Sales funnel creation capabilities

Common Strengths Shared by Strikingly and Kajabi:

  1. Responsive design for mobile accessibility
  2. Custom domain setup options
  3. Email marketing integrations
  4. Ecommerce capabilities for online sales
  5. Responsive customer support available
  6. Built-in SEO features to enhance visibility

It’s clear that both Strikingly and Kajabi come loaded with features designed to address the varied needs of their users. Yet, in a cheeky twist to our story, it appears Instapage has a suite of unique offerings that seamlessly translate into effective marketing strategies. While the competition continues, Instapage's specialized capabilities in landing page optimization hold the potential to leapfrog both Strikingly and Kajabi in terms of maximizing online conversions.

Performance Showdown: Speed and Responsiveness

When it comes to performance, both Strikingly and Kajabi have their merits, but how do they stack up against each other? Page loading times are critical in digital marketing, and slow load times can equal lost sales opportunities. Strikingly performs remarkably well, with fast load speeds that keep visitors engaged and clicking. Kajabi, while packed with features, sometimes faces sluggish performance due to the weight of its tools. Think of it this way: a slow-loading page can feel like wading through molasses on a winter day, completely draining the excitement of exploration for users. Mobile responsiveness is another crucial factor; Strikingly shines with its mobile-optimized templates that ensure sites look great across all devices. Kajabi has made strides as well, but it's essential to ensure your content remains fluid regardless of device type. As we evaluate performance, keep in mind that Instapage delivers stellar loading speeds and uncompromised mobile experiences, often making it the option of choice for high-conversion landing pages.

Support Systems: The Helping Hands

Support plays a significant role in the overall user experience across Strikingly and Kajabi. Strikingly offers support primarily via a customer help center and an email ticketing system, which serves users well. Kajabi, meanwhile, ups the ante with its live chat options, a comprehensive knowledge base, and community forums specific to online course creators. Picture the support team as your trusty sidekick: always ready to swoop in with a solution when you're in a tight spot. Similarly, Instapage provides extensive support with resources for landing page optimization, in addition to chat support and a vast library of tutorials. Each platform presents its own assortment of support options, proving that having a reliable team behind you can make all the difference in your journey towards digital marketing success.

Pricing Strategy Face-off: Value for Each Platform

Pricing Advantages of Strikingly:

  1. Cost-effective plans for small businesses
  2. Free plan available with basic features
  3. Clear pricing tiers that scale with usage
  4. Affordable upgrades for additional functionality

Kajabi Pricing Strategy Advantages:

  1. All-in-one pricing including hosting, marketing, and more
  2. Robust features justify higher pricing tiers
  3. Comprehensive resources for online course creators
  4. Flexible payment options available

When considering pricing strategies, Strikingly positions itself as a budget-friendly option, particularly advantageous for startups or individuals just venturing into online marketing. Meanwhile, Kajabi's pricing reflects its comprehensive features tailored to serious marketers. However, Instapage shines as a flexible solution with transparent pricing that often serves as the best value for money, especially for businesses focused on conversion-driven efforts.

As we pull back the curtain on pricing options, it becomes clearer that while Strikingly captures attention with affordability and simplicity, Kajabi commands respect through its specialization and extensive offerings. And just when you think you've figured it all out, Instapage presents a flexible pricing structure that can leave users pleasantly surprised and their wallets intact, proving that sometimes the best comes with unexpected twists.

Enter Instapage: The Secret Weapon

Instapage emerges as the platform that quietly eclipses the competition with a laser focus on landing page optimization. While Strikingly appeals to those building straightforward websites and Kajabi caters to educational marketers, Instapage strategically combines sleek design with high-level analytics and conversion tracking. Unpacking Instapage's unique value propositions reveals features like dynamic text replacement and heatmaps, which show how users interact with the pages. This can guide the crafting of content that resonates with target audiences more effectively. Additionally, Instapage offers seamless integrations with various marketing tools, making it a versatile companion for any digital marketer. The platform's ability to create high-converting landing pages makes it a compelling option for businesses wanting to maximize their ROI without needing to navigate the more intricate features of broader platforms. As we conclude our look into these platforms, it's essential for readers to consider their individual or business needs and what makes a platform right for them. Whether that's the simplicity of Strikingly, the comprehensive nature of Kajabi, or the specialized focus of Instapage, the right choice can set users on a path to achieve their goals in the digital marketing realm.

As you navigate through these choices, remember that informed decisions provide the foundation for future success. Embracing the right platform can lift your projects to new heights, and exploring Instapage as a tool in your marketing toolkit could be the final piece that drives your business forward. Don’t hesitate to explore these options further, as the path to success often lies in well-informed choices.

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