LeadIQ is a lead capture tool that enables users to find prospects and discover contact information of potential customers online. When provided with a name and company, LeadIQ will automatically find emails, phone numbers, and company data, helping sales teams improve productivity by 3-5x.
Streamline post-click experience design process; increase conversion rates.
LeadIQ needed a post-click solution that improved their workflow and their lead generation efforts. Having previously relied on their developers to build custom coded post-click experiences, LeadIQ tried a competitor before coming to Instapage. Unfortunately, the competitor’s complicated builder and inability to create mobile-responsive pages only made it more challenging to design and optimize the post-click experience.
Instapage saves the day
After using a competitor for four months, LeadIQ made the move to Instapage to build personalized experiences for their email, affiliate, and social marketing campaigns. If the ease-of-use and intuitive nature of the Instapage product weren’t enough, the ability to build multiple marketing funnels through native integrations with Instapage at the core of each campaign sealed the deal.
Transforming mobile post-click experiences into lead machines
Mobile is a critical piece to LeadIQ’s marketing strategy. LeadIQ built mobile responsive post-click experiences with Instapage, optimizing copy and design for the smaller screen. This contributed to a 325% increase in the team’s overall lead count.
After moving to Instapage, the leads came pouring in:
- 8% increase in conversion rates, with new average conversion rate at 28%
- 42.5% conversion rate for webinar campaign
- 325% increase in leads database
LeadIQ made Instapage their post-click platform of choice after finding other methods of creating post-click experiences difficult, time-consuming, and with no return on their investment. With Instapage, the team was able to focus their time on maximizing their marketing efforts and driving conversions on both desktop and mobile.
With Instapage, we’ve been able to focus on getting customers and showing prospects our product value. Making custom post-click experiences for our multiple funnels has never been more efficient and valuable.