Kevin George

Comparing Facebook Ads vs. Google Ads: Which Platform is Best?

22 of the Best Marketing Vendors Available to Build Your Tech Stack

The 7 Types of Automated Bidding Strategies & When to Use Each One

Lead Generation

Tips from the Pros: How to Personalize Emails to Get Your Highest Results

It is a known fact that email marketing is the best channel when it comes to generating ROI. In fact, 89% of the marketers …

Lead Generation

How to Use Dynamic Content in Emails for Higher Engagement

Email marketers take pride being associated with one of the successful marketing channels with 81% customer retention. This …

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