All Categories

Latest Blogs

ROAS vs. ROI: Which Metric Should You Use?
Conversion Optimization

ROAS vs. ROI: Which Metric Should You Use?

Advertising ROI and ROAS are both important metrics—and are often used interchangeably. In fact, they are different…

4 Most Common Types of Ad Conversions & When to Use Them
Conversion Optimization

4 Most Common Types of Ad Conversions & When to Use Them

In digital marketing, we talk a lot about conversions. So much so that you probably feel like an expert from having heard…

Why a Conversion Mindset Is Good for Advertisers
Conversion Optimization

Why a Conversion Mindset Is Good for Advertisers

Traditionally the advertising and sales functions operate in separate silos within the organization and are measured by…

5 Tools for Fixing Landing Page Load Speed Problems
Conversion Optimization

5 Tools for Fixing Landing Page Load Speed Problems

Slow loading pages can kill your conversions. Your landing page copy could be stellar, your headline impactful, and your…

Facebook or Instagram? When to Use Each Platform
Advertising

Facebook or Instagram? When to Use Each Platform

Facebook and Instagram are two of the biggest and most popular social media platforms. 2021 statistics show that there are…

How to Reduce Your Landing Page Bounce Rate
Conversion Optimization

How to Reduce Your Landing Page Bounce Rate

The ongoing pandemic has shown how drastic and sudden market changes can be. To survive in a rapidly changing environment,…

What Is a Good Bounce Rate for a Landing Page?
Conversion Optimization

What Is a Good Bounce Rate for a Landing Page?

Bounce rate is a metric that many marketers worry about—and with good reason. Bounce rates are often far too high,…

9 Examples of Effective Google Ads Campaigns
Google Ads

9 Examples of Effective Google Ads Campaigns

If you’re looking for examples of wonderfully executed Google Ad campaigns, you’ve come to the right place. In…

Ready to turn more ad clicks into conversions?

Try the world's most advanced landing page platform today.

We use cookies to give you the best experience on our website, deliver our services, personalize content, and to analyze traffic. By continuing to use our website you agree to allow our use of cookies. To know more please refer to our Cookie Policy.
close