30 Great Lead Gen Landing Page Examples to Follow

Last updated on by in Landing Page Examples



Pablo Picasso once said: “Good artists copy; great artists steal.”

There are plenty of lead generation tips on the web to help you create the perfect lead generation landing page. There’s even lead generation landing page templates to help you speed up the process. But, how do you know which elements are appropriate for your page and conversion goal?

Follow some of the best high-converting landing page examples.

Today we’re going to help you heed Picasso’s advice by critiquing 30 lead generation landing pages from which you can steal great ideas, and eliminate bad ones. But, before we jump in, let’s define the term.

What are lead gen landing pages?

Lead gen landing pages are designed specifically for the purpose of capturing personal information about a prospect such as, email address, phone number, company size, etc. to then use to nurture that prospect down your marketing funnel.

Without leads, you’ll never be able to generate customers. If you never have customers, then you won’t earn any revenue. And without revenue… we all know what happens next.

So without further ado…

1. Salesforce

The good stuff:

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2. HubSpot

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3. Digital Marketer

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4. Unmetric

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5. Tableau

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6. WalkMe

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7. Microsoft Small Business Academy

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8. Traffic & Funnels

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9. Likeable Local

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10. ReachLocal

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11. Zillow Premier Agent

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12. iPro Academy

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13. Yellow Pages Marketing Solutions

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14. Perkville

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15. Workable

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16. Litmus

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17. Drop Ship Lifestyle

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18. Acquisio

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19. Megalytic

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20. Smart Cybernetics

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21. WordStream

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22. Portnox

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23. Playbuzz

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24. Infusionsoft

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25. Expert Market

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26. Spiceworks

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27. Vertical Measures

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28. Varonis

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29. The Hoth

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30. The Appointment Generator

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How can you create the perfect lead gen landing page?

Steal all the good stuff from these 30 examples, and leave out all the bad. Then, refer to these 35 landing page techniques. Before you know it, you’ll be transforming your lead gen landing page from “good” to “great.”

What other lead gen landing pages do you recommend?

Show Me The Top 15 Landing Pages