Flexible and attractive opt-in page templates

Landing pages, also called squeeze pages or opt-in pages are one of the most misunderstood pieces of the online marketing process. Too often a landing page is simply tossed together to promote or sell a marketers latest product or freebie.

An Opt-In Page (formerly referred to as a subscribe page) is a websites page where visitors can choose (opt-in) to receive communications such as promotional emails and newsletters.

An Opt-In Page (formerly referred to as a subscribe page) is a websites page where visitors can choose (opt-in) to receive communications such as promotional emails and newsletters. To sign up for these communications, visitors are requested to provide their name and email address on the Opt-In Page.

Differences in Forms Forms on landing pages can be used for collecting basic contact information, or they can have as many fields as needed to capture more complex user data. Squeeze pages usually contain only an email address field and sometimes a name field.

The key difference between a landing page and an opt-in page is that an opt-in page is a lead generator, while a landing-page moves the leads you generate along the customer conversion process by providing a single focus on the next step.

In online marketing, a landing page, sometimes known as a lead capture page, single property page, static page, squeeze page or a destination page, is a single web page that appears in response to clicking on a search engine optimized search result, marketing promotion, marketing email or an online

A squeeze page is a landing page that is specifically designed to collect email addresses from visitors and potential customers. Squeeze pages are designed to use incentives, scarcity and other psychological tactics in order to squeeze a visitor into providing their email.

Here are some of the most important ones: Your opt-in page should be clear and concise. Your opt-in form should be short and simple. Make sure your opt-in form is above the fold. Use compelling opt-in forms and headlines. Test different opt-in pages and forms to see what works best for you.