Make your bold HTML page: The future of marketing

Create your bold HTML page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Boost results through landing page optimization
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Power up landing pages with AI Power up landing pages with AI sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Improve alignment across your creative team sidebar
Gliffy goes upmarket using Instapage for its paid social and content marketing campaigns
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

How to bold using html: Your ultimate how-to guide

Creating a compelling landing page is vital for any marketer looking to enhance their online presence and conversion rates. Instapage offers a powerful platform that allows you to design and optimize landing pages effortlessly, ultimately reducing costs and facilitating faster conversions. With over 100 customizable templates tailored for various industries, marketers can deliver relevant experiences that foster brand trust and customer loyalty.

Why is a bold landing page essential for your marketing strategy?

In today’s competitive digital landscape, a strong landing page serves as a focal point for your advertising campaigns. It’s where visitors land after clicking your ads, so it needs to be impactful. A well-designed page reduces bounce rates, increases engagement, and ultimately boosts conversions. In the USA, where consumer expectations are high, having a unique page tailored to your audience can set you apart from the competition.

  1. Customization: Tailor your landing pages based on audience demographics and preferences, ensuring that every visitor sees content relevant to them.
  2. Speed Optimization: Instapage offers built-in tools that enhance loading times, crucial for retaining visitors and improving SEO rankings.
  3. A/B Testing: Identify which page variants perform best through A/B testing, allowing data-driven decisions to optimize conversions.

Steps to create your bold landing page

Creating an effective landing page using Instapage involves a structured approach. Start by defining your goals, understanding your audience, and utilizing the right features on the platform.

Step 1: Define your audience and goals

Identifying your target audience is crucial. Use these targeted strategies to define your audience:

  1. Leverage personas: Create detailed personas representing your ideal customers to inform your design.
  2. Set specific goals: Determine whether your page aims for lead generation, sales, or brand awareness to guide your content strategy.
  3. Analyze competitors: Assess how brands in your industry set up their landing pages and identify gaps you can fill.

Step 2: Design your landing page

With your audience and goals in mind, utilize Instapage’s features effectively. Consider these points when designing your page:

  1. Drag-and-drop editor: Use the intuitive editor to customize layouts and elements without needing coding skills.
  2. Utilize templates: Access customizable templates that are designed for conversion, ensuring alignment with your marketing strategy.
  3. Incorporate compelling CTAs: Craft clear and attractive calls-to-action that guide visitors toward desired actions.

Once your landing page is live, monitor its performance closely to ensure ongoing optimization.

Start creating a powerful landing page with Instapage today! Sign up for a free trial and unlock the full potential of your marketing campaigns.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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Frequently asked questions about make bold html

See how to make bold in html feature in action

In this second HTML tutorial by Nik from Alphixia, the focus is on HTML text formatting within the body tag. The tutorial covers how to create various text formats: bold text is denoted by the <b> tag, big text is defined by <big>, emphasized text is marked with <em>, italics use the <i> tag, small text is represented by <small>, strong text by <strong>, subscripted text by <sub>, and superscripted by <sup>. Additionally, inserted text appears underlined using <ins> and deleted text is displayed with a strikethrough effect using <del>. After demonstrating each formatting type through practical examples, the tutorial concludes with a reminder to subscribe if viewers enjoyed the content. Overall, the video provides a comprehensive overview of text formatting options in HTML.

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