Make your tailored pre-launch page for WordPress developers

Empower WordPress developers with Instapage to deliver impactful pre-launch page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Boost results through landing page optimization
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Power up landing pages with AI Power up landing pages with AI sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Improve alignment across your creative team sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create your pre-launch page for WordPress developers: A comprehensive guide

Building an effective pre-launch page is crucial for WordPress developers looking to gather interest and leads before the official launch of their projects. Instapage offers flexible tools tailored for marketers that allow for creating optimized landing pages that can boost conversions and brand trust even prior to going live. Read on to discover how to create a pre-launch page that resonates with your audience and drives engagement.

Why a pre-launch page is essential for your strategy

A pre-launch page not only builds anticipation but also helps capture leads. By utilizing Instapage's extensive library of conversion-focused templates, you can design a landing page without needing complex coding skills. This allows you to focus on the content and engagement aspects rather than getting bogged down by technical details.

  1. Increased awareness: A pre-launch page effectively increases visibility for your upcoming project.
  2. Lead generation: Capturing emails through sign-up forms on your landing page allows you to build an audience before launch.
  3. Feedback mechanism: Engage potential customers and receive critical input while the product is still in development.

Step 1: Identify your target audience

Understanding your audience is the first step to creating a compelling pre-launch landing page. Utilize tools like Instapage’s heatmaps and analytics dashboard to tailor your message towards specific audience segments within the marketing, tech, or financial services verticals, ensuring personalized content delivery.

Step 2: Design an eye-catching landing page

Using Instapage's AdMaps and dynamic text replacement features, create a visually appealing landing page that aligns with your pre-launch campaign.

  1. Use compelling visuals: Incorporate high-quality images or videos that illustrate your project.
  2. Craft an engaging headline: Your headline should instantly communicate the value proposition to your audience.
  3. Include a clear CTAs: Phrases like 'Sign up for early access!' can guide users towards taking the desired action.

Step 3: Optimize for conversions

Testing is vital for understanding what resonates with your audience. Leverage Instapage’s built-in experimentation features to conduct A/B testing, allowing you to identify which elements of your pre-launch page drive the best results.

  1. Test headlines: Experiment with different headline variations to see which generates more interest.
  2. Evaluate button placements: Slight changes in Call-to-Action button placements can lead to significant differences in conversions.
  3. Analyze visitor behavior: Utilize analytics to track user journeys and identify points of friction.

By following these steps, you will create an impactful pre-launch page that not only captures the attention of potential customers but effectively builds excitement before your launch.

Ready to create your own pre-launch page? Sign up for Instapage today and start building landing pages that convert.

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See how to create your pre-launch page for wordpress developers in action

When building a new WordPress website, the front end appears unprofessional to visitors. To enhance this experience, a 'coming soon' page can be implemented, allowing visitors to see a friendly message while you continue work on the backend. This setup permits admins to view the actual site, ensuring no disruption to the development process. In this tutorial, two methods for creating a 'coming soon' page will be discussed: first, using a code snippet, and second, employing a WordPress plugin. This approach not only improves visitor engagement but also maintains a professional appearance during site development. The video presenter is Anit Sharma, from the Brainstorm Force YouTube channel, the creators of the Astra theme.

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