Make your click-through page designed for marketing teams

Instapage empowers your marketing teams to cut costs, boost conversions, and provide impactful landing page experiences that resonate with your audience.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Boost results through landing page optimization
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Improve alignment across your creative team sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your click-through page for marketing teams with Instapage

Creating effective landing pages is crucial for marketing teams looking to enhance conversion rates and improve brand trust. Instapage empowers marketers by providing a flexible platform to build landing pages quickly and efficiently, without the need for deep coding skills. With over 100 conversion-focused layouts and intuitive user experience, designing a landing page that resonates with your target audience has never been easier.

Step 1: Define Your Goals

Before diving into the design aspects, it's essential to define what you want to achieve with your landing page. Whether you're capturing leads, promoting a service, or facilitating sales, clarity on your objectives is key.

  1. Identify your primary goal: What action do you want users to take?
  2. Understand your target audience: Tailor content to meet their specific needs and expectations.
  3. Set measurable KPIs: Determine how success will be evaluated.

Step 2: Choose a Conversion-Focused Template

With Instapage, you have access to a wide selection of templates designed to maximize conversions. Select one that aligns best with your campaign objectives and audience preferences.

  1. Select a template that suits your industry — Instapage offers dedicated designs for sectors like education, tech/SaaS, and financial services.
  2. Consider usability: The template should provide a seamless user experience to keep audiences engaged.
  3. Customization capabilities: Ensure the chosen template can be easily edited to reflect your unique branding.

Step 3: Optimize Content and Design

Effective content and design are pivotal in capturing attention and driving conversions. Use Instapage's built-in tools to optimize your landing page.

  1. Use dynamic text replacement to personalize messaging based on audience segments.
  2. Incorporate clear calls-to-action (CTAs) that guide users towards the desired action.
  3. Utilize heatmaps and analytics to understand visitor behavior and iterate for improved performance.

Once your landing page is designed, it’s time to launch and analyze results. Instapage's real-time analytics dashboard offers deep insights into performance, helping you refine your strategy continually.

In conclusion, creating a click-through page for marketing teams with Instapage not only streamlines the design process but also enables you to maximize your campaign's potential through actionable insights.

Ready to transform your landing page strategy? Start creating with Instapage today and watch your conversions grow!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

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See how to create your click-through page for marketing teams in action

See how to create your click-through page for marketing teams in action

In this video, Robert from Affiliate Lab guides viewers through creating a landing page for affiliate marketing, aimed at helping the target audience effectively click the sign-up button. He emphasizes that no complicated design skills or technical knowledge is needed. By the end of the tutorial, viewers will have the necessary tools to create a profitable landing page quickly. The video promises a step-by-step process utilizing a completely free platform, ensuring that users can start making money without incurring costs. Robert encourages viewers to engage with the channel by liking, subscribing, and turning on notifications for future content related to making money online and passive income.

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